The ProShop, Barrett Distribution, & the Rise of E-Commerce Fulfillment

Recent news has show how e-commerce growth is impacting the world of parcel shipping. The ProShop, the official team store of the Boston Bruins and Boston Celtics, recently announced their partnership with Barrett Distribution Centers, one of ProShip's most valued 3PL clients. The press release noted that they chose Barrett Distribution to help "significantly enhance merchandise distribution efficiency and streamline service delivery, while boosting fan engagement...". This move suggests The ProShop is looking to improve their e-commerce fulfillment operations, likely due to an increase in online sales.

What does this mean for parcel shipping?

• Rising Parcel Volume: As online shopping continues to grow, we can expect a corresponding rise in parcel volume for carriers. This partnership between The ProShop and Barrett could contribute to that growth, as The ProShop is likely to fulfill more online orders with efficient operations.
• Importance of Fulfillment: The article highlights the role of fulfillment centers in managing e-commerce logistics. By outsourcing to a 3PL specialist like Barrett, The ProShop can potentially achieve faster processing and shipping times, leading to happier customers. Efficient fulfillment becomes a key differentiator for online retailers in today's competitive landscape.

Joe Lowrey , ProShip Strategic Account Manager handling Barrett Distribution's multi-carrier shipping instance states, "Barrett is truly a 'people-first' type of company, in that they strive to provide the most innovative technologies to their clients in order to execute a streamlined and effective business solution".

The ProShop will join Barrett Distribution's band of big brands including Kohler, SharkNinja, Carhartt, Fanatics, Jelly Belly, BMW, and more.

The Takeaway? The partnership between The ProShop and Barrett Distribution Centers exemplifies the growing importance of e-commerce fulfillment in the parcel shipping industry. As online retail flourishes, we can expect to see continued growth in parcel volume and a growing role for efficient fulfillment solutions that can ensure fast and reliable delivery for consumers.

Congrats to Barrett Distribution on their new client!

About Barrett Distribution Centers

Since 1941, Barrett has provided customized third-party logistics (3PL), direct-to-consumer (DTC) eCommerce fulfillment, omnichannel distribution, managed transportation solutions, and retail compliance for clients across all industries, with a focus on apparel & footwear, health & beauty, consumer packaged goods (CPG) and education. Barrett continues to be a leading 3rd party logistics provider in North America, known for superior execution, customer engagement, and direct access to senior leadership decision-makers. As a member of Inc.'s fastest-growing companies list 15 times, Barrett is big enough to do the job and still small enough to care about your business deeply. eCommerce brands interested in a new 3PL partnership may contact Barrett directly here.

About The ProShop

Located at TD Garden, the Boston Bruins, and Boston Celtics ProShop is the official team store of the Boston Bruins and Boston Celtics and is the only destination for authentic team merchandise, customized apparel, exclusive Garden items, and autographed memorabilia. The ProShop is a key destination for Bruins and Celtics fans seeking to connect with their favorite teams through high-quality merchandise.

The shipping landscape is constantly evolving and these trends highlight the importance of strategic partnerships and technology selections. Explore resources like ProShip's blog and shipping solutions to future-proof your business. Are you seeing something similar? Sound off in the comments!