Pros and Cons of Editing Your Own Videos

When it comes to producing a high-quality video, there is much more to it than simply filming footage. Video editing is a critical step in the process that can make or break the success of your project. I have recently stumbled across a few business owners that have edited their video projects in-house, which has inspired me to write this post. While editing your own videos may seem like a cost-effective option, there are several reasons why delegating your video editing projects to video editors or video production companies is a better idea.

First and foremost, professional video editors and production companies have the expertise and knowledge to create a polished and professional final product. They have a deep understanding of storytelling, pacing, and visual effects, and can work with you to achieve the desired look and feel for your video. They also have access to the latest software, hardware, and equipment, allowing them to produce high-quality videos that are visually satisfying. Let’s be honest, you can tell if someone (who is not a professional) edited their own video. You can smell it from a mile away. I know I can.

Additionally, delegating your video editing projects frees up your time and allows you to focus on other important tasks. Let’s not forget the most important asset in life: TIME. When you try to edit your own videos, you may find yourself spending hours or even days tweaking and perfecting your footage, often with mixed results. By hiring a professional video editor or production company, you can spend your time on other tasks that are more important to you or your business, such as marketing, customer service, or content creation.

Another key advantage of delegating your video editing projects is the ability to tap into a wealth of industry knowledge and resources. Professional video editors and production companies are often well-connected within the industry and can provide you with access to a wide range of resources, including talent, locations, and equipment. They can also offer valuable insights and advice based on their experience and expertise, helping you to make the most of your video production budget and achieve your goals. At my company, F.A.M.E, all of our clients receive a free video strategy consultation before and after the production of their video. This insures our guarantee of success while providing knowledge and insights to our clients.

Finally, delegating your video editing projects to professionals can ultimately save you money in the long run. While it may seem like an added expense upfront, working with a professional editor or production company can help you to avoid costly mistakes and ensure that your video is on brand and on message. This can lead to greater engagement, more conversions, and ultimately, a higher return on investment.

While it may be tempting to edit your own videos, delegating your video editing projects to professional editors or production companies is the best way to ensure that you achieve the desired results. By tapping into their expertise, knowledge, and resources, you can create a high-quality video that engages and resonates with your audience, while freeing up your time and resources to focus on other important tasks.

Click below to see an example of a Speaker Sizzle Reel my company edited for former NFL player, JJ Birden!

Levi Manley

CEO of Film & Media Experts LLC (F.A.M.E)

[email protected]

602-247-0527