Propchain's Infrastructure Expansion: Scaling RWA And Real Estate Future To A New Realm.

Propchain's Infrastructure Expansion: Scaling RWA And Real Estate Future To A New Realm.

Our recent unveiling of the $5 billion TVL scale-up strategy, along with the ongoing progress of our latest (re)Development Strategy, highlights the critical need for a core foundational infrastructure. To achieve optimal results and ensure the successful execution of these initiatives, it is essential to prioritize the enhancement and expansion of our infrastructure.

As part of this mission, Propchain has announced a significant expansion of its infrastructure, starting with the merger of existing developments and real estate brokerage operations under the Prop.com brand. This strategic move, supported by a seasoned management team with a track record of over $1B in real estate developments, consolidates our global projects and sets the stage for unparalleled growth. Our commitment to attracting institutional investors and expanding opportunities is stronger than ever, with these infrastructure enhancements positioning us for accelerated growth.

Our key expansion highlights include:

  • Talent Expansion: Adding of 40 new sales desks and launching a comprehensive partner program to target $200M in sales in the first year.
  • Regulatory Progress: Integrating securitization infrastructure in Luxembourg and Lithuania, and making significant strides towards a UAE crowdfunding license.
  • Financial Strength: Securing a solid 2-year runway, with plans to extend it to 5 years within the next 18 months.

Our financial and asset management department benefits from the support of prominent institutional funds, alongside advisory contributions from KPMG. In our Luxembourg infrastructure, we have onboarded EY as the independent auditor and entrusted Citibank as the custodian bank for our investment products. Additionally, we have selected JLL and Knight Frank as independent valuation firms for the propositions we offer.

We’re also enhancing our global asset management capabilities by bringing on board seasoned professionals to navigate the complexities of managing assets across multiple regions. These efforts ensure that Propchain remains at the forefront of real estate tokenization, setting new standards for transparency and investor confidence.

As we continue to scale, we’re excited to integrate our native utility token, $PROPC, into the Prop.com platform. This tokenization infrastructure is fundamental to our mission, enabling seamless representation of assets on-chain and creating new opportunities for investors. Our partner program, which launched in private beta last month, will soon roll out on a full scale, bringing together real estate professionals, brokers, and institutions to drive growth and innovation.

Propchain is not just building an ecosystem; we’re truly shaping the future of real estate.

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