What you need to know about the Pinterest ads and LinkedIn newsletters glow up:
Pinterest Performance+ and Ad Labs:
- This is new set of AI-powered tools to help you create, test, and automate your ads
- Tests have shown a 10% performance boost for some brands
- Only select brands have access right now, but soon the tools will roll out to all advertisers
- Pinterest is saying these new tools can cut your ad creation time in half
LinkedIn Newsletters:
- Newsletters are getting some new stuff too, like Microsoft Designer — which lets you add cover images, embed user profiles in your newsletters and more.
- LinkedIn is making newsletters available to all users
- Newsletters have seen 59% increase through the platform in the past year and 47% uptick in engagement
#Rareview #Agency?