Progressive Web App Success Stories

1. BookMyShow

BookMyShow?is India’s largest ticketing firm, with 50+ million monthly visitors. They developed an improved version of their mobile website using a Progressive Web App (PWA).

• BookMyShow's PWA drove an 80%+ increase in their conversion rates.
• The size of the PWA is 54x smaller than the Android app and 180x smaller than the iOS app.
• The PWA takes less than 2.94 seconds to load and enables checkout within 30 seconds.

2. Twitter Lite?

Twitter is a platform to find out what’s happening in the world. It has 328 million monthly active users around the world who consume, create, and share information. With over 80% of users on mobile, Twitter wanted its mobile web experience to be faster, more reliable, and more engaging. The Twitter Lite Progressive Web App combines the best of the modern web and native features. It became the default mobile web experience for all users globally in April 2017. Twitter developed Twitter Lite to deliver a more robust experience, with explicit goals for instant loading, user engagement, and lower data consumption.

• 65% increase in pages per session
• 75% increase in Tweets sent
• 20% decrease in bounce rate
• PWA size: 600 KB , Android app size: 23.5 MB, iOS app size: 116,5 MB
• Average load times were reduced by?over 30%.
• 250 000 users?launch the app as a native app – directly from the home screen – 4 times a day on average.

3. Alibaba

Alibaba.com is the world’s largest online business-to-business (B2B) trading platform, serving 200+ countries and regions. After upgrading their site to a Progressive Web App (PWA), they saw a 76 percent increase in total conversions across browsers.

• ?76% higher conversions across browsers
• ?14% more monthly active users on iOS; 30% on Android
• ?4X higher interaction rate from Add to Homescreen

4. Nikkei

With a publishing history of more than 140 years,?Nikkei?is one of the most authoritative media businesses in Japan. Along with their print newspaper, they have over 450 million monthly visits to their digital properties. To provide a better user experience and accelerate their business on the web, Nikkei successfully launched a Progressive Web App (PWA) -?https://r.nikkei.com?- in November 2017. They’re now seeing amazing results from the new platform.

• ?2X?better Speed Index
• ?14?seconds faster time-to-interactive
• ?75% faster?loading with prefetch
• 2.3X?organic traffic
• ?58%?more conversions (subscriptions)
• ?49%?more daily active users
• ?2X?page views per session

5. AliExpress?

AliExpress is a website where shoppers can buy everything from baby clothes to refrigerators directly from China. Part of the Alibaba Group, the global online retail marketplace is now a popular e-commerce site in America, Russia, and Brazil.

• ?104% for new users across all browsers; 82% increase in iOS conversion rate
• ?2X more pages visited per session per user across all browsers
• ?74% increase in time spent per session across all browsers

6. Housing.com

Housing.com is one of India’s top startups. On track to receiving 50 million visits this year, it has become one of the leading online real estate platforms in India. After building?Housing Go, a Progressive Web App (PWA), they saw a 38% increase in total conversions across browsers. The new PWA also delivered higher-value users, with visitors spending 10% longer per session and returning more often.

• 38% more conversions
• ?40% lower bounce rate
• ?10% longer average session
• ?30% faster page load

7. Jumia

Jumia, a leading e-commerce website in Africa,?showcased its Progressive Web App (PWA) journey?in 2016, outlining how it delivered an app-like experience to users through modern web capabilities. PWA has since proved to be far more than a buzzword—it’s now the de facto way Jumia builds for mobile devices. They’ve integrated PWA across many of their operations, including Jumia Travel.

• 33% higher conversion rate
• 50% lower bounce rate
• 12X more users versus native apps (Android & IOS)
• 5X fewer data used
• 2X fewer data to complete the first transaction
• 25X less device storage required

8. Pinterest

• PWA size: 150 KB, Android app size: 17 MB, iOS app size: 56 MB.
• New sign-ups increased by?843%?year-over-year.
• In less than 6 months,?800K people weekly?use PWA like a native app – from the home screen.
• Weekly active users on the mobile web increased by?103% year-over-year, 153% in Brazil, and 312% in India.
• 5% more?>5-minute visits on the PWA compared to the native app.

9. Trivago

Trivago acquires a good reputation as a hotel search engine that is available in 33 different languages. On the basis of the hotel’s information, pictures, ratings, reviews, filters, and other features, Trivago helps its users to find the best offer.

• More than?500 000?people?added a Trivago shortcut to their home screen and their engagement increased by?150%
• Increase conversion by 97 %
• Users who go offline while browsing can continue to access the site and 67% continue to browse the site when they come back online