Progressive "Living The Dream"? Campaign - Landscaper

Progressive "Living The Dream" Campaign - Landscaper

Fedde Souverein Fedde Souverein

Fedde Souverein

Managing Director at Luminous Creative Imaging

发布日期: 2021年11月22日
+ 关注

In collaboration with photographer Cade Martin and the wonderful people at Arnold Worldwide (special thanks to Amy, Jamie and Nathan!), we created five high-end and fantastical visuals for the Progressive "Living The Dream" campaign. Working on these over a 4-5 month timespan, we built everything up from scratch and the final result is great!

No alt text provided for this image

The five visuals were sketched and designed from the ground up and nearly everything was created in CG with some matte painting support for the backplates, while the talent was photographed in studio by Cade Martin.

No alt text provided for this image

A challenging but great project that all made us very happy once we saw the final visual in which we see the dreams of small business entrepreneurs come to live!


No alt text provided for this image
No alt text provided for this image
No alt text provided for this image
No alt text provided for this image

CGI, Design and Postproduction: Luminous Creative Imaging

Photography: Cade Martin @ Heather Elder

Agency: Arnold Worldwide

Client: Progressive

Amir Youssef

Chief Executive Officer at BUZZ BOXX USA

3 年

Love it!

赞
回复
1 次回应

要查看或添加评论，请登录

Fedde Souverein的更多文章

  • Progressive "Living The Dream" Campaign - Contractor
    2021年11月29日

    Progressive "Living The Dream" Campaign - Contractor

    Second image in the Progressive "Living The Dream" campaign which we worked on in collaboration with photographer Cade…

  • Galapagos JAK STAT Campaign
    2021年5月3日

    Galapagos JAK STAT Campaign

    In collaboration with Ljubodrag Andric, Lisa Bonnici and Aarin MacKay, we worked on this wonderful project for Anderson…

    1 条评论
  • Shipwreck Island Project
    2020年11月11日

    Shipwreck Island Project

    Another great project we worked on with our very creative team to explore some possibilities of the PhoenixFD ocean…

    5 条评论
  • Associated Weavers "Butterfly" project
    2020年11月3日

    Associated Weavers "Butterfly" project

    In collaboration with the wonderful people from Norvell Jefferson, we created this campaign image for Associated…

  • "The Nightingale"
    2020年8月6日

    "The Nightingale"

    "The Nightingale" is a project we have been working on for quite a while as a personal project! Apart from the far…

    4 条评论
  • "Honeymoon" project for Euro Jackpot
    2020年7月3日

    "Honeymoon" project for Euro Jackpot

    Together with Staudinger + Franke, we worked on a new visual for Euro Jackpot, in which we created a newlywed couple…

  • Bradley Koi Campaign
    2020年6月24日

    Bradley Koi Campaign

    Together with the creative minds from TwoXfour, we created a great visual for their Bradley Koi campaign, in which we…

    1 条评论
  • The "JAG" Warrior Project
    2020年6月9日

    The "JAG" Warrior Project

    We worked on this concept and visual in our free time, exploring a cool idea of working with liquids that we had for…

    2 条评论
  • Toyota Highlander Campaign
    2020年4月17日

    Toyota Highlander Campaign

    Together with Vincent Dixon and the wonderful team at Burrell, we worked on the Toyota Highlander campaign, in which we…

  • Avastin Tower Project
    2020年1月8日

    Avastin Tower Project

    A wonderful project we worked on in collaboration with the great people at Link9 and TMAR, in which we had to create…

社区洞察

其他会员也浏览了