The Program That Practically Edits Your Videos For You!

Video is an incredibly important way for businesses to connect with their audience. It has the ability to grab attention faster than the written word, it is more engaging and personal and studies show that videos increase web-traffic to your site.

So why aren't more practitioners using video?

When I speak to most of my consulting clients the aswer to the question is "I don't know how to edit video" or "it's too much trouble to edit the videos," or "I don't have the budget to pay for editing the videos."

The barrier to entry does not seem to be camera-fright. People need to find a simple way to edit their videos.

Well drumroll please . . .

Enter a wonderful new program called Descript!

Descript has made editing video so simple it practically does it for you. Here are just a few of the things that Descript can do for your videos:

• Create a written transcript which can be published to the web for enhanced SEO
• Eliminate "filler words" (um, uh, like, etc.) with the push of a button
• Allow for adding tracks such as music, audio overdub and graphics
• Eliminate or move sections by simply highlighting the dialogue in the transcript and deleting or dragging to new position.

Here is a link to a video tour that I highly recommend you watch to get a clearer understanding of all the ways that Descript can help you with your video content. After all, a video is worth a 1000 words! Try out the free version of Descript on your first video and then be sure to let me know what you think - for me, this has revolutionized video editing and opened a whole new world of easy content!

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