Profound Professional Interview with Aileen Boyle: CEO, Sales Script Specialist, and Keynote Speaker Revolutionizing SME Success

I had the honor of interviewing Aileen Boyle, CEO of Fortro Ltd, a specialist in helping SMEs flip the script on sales conversations to achieve 10x results. Aileen is a dynamic keynote speaker, seasoned entrepreneur, and author with a remarkable track record of transforming over 300 businesses.

Aileen’s journey is rooted in a passion for empowering others. Her career began as a lecturer in business studies and economics, which laid the foundation for a two-decade-long journey in the tech and client services industries. Throughout her career, she observed a recurring challenge: brilliant entrepreneurs with innovative products struggling to connect with their customers in impactful ways. This realization became the catalyst for her mission to help business owners thrive by rethinking their sales strategies.

Her professional background reflects a perfect blend of expertise and innovation. Aileen founded Fortro Ltd in January 2020, leveraging her international experience to deliver virtual and hybrid coaching solutions from day one. Through specialized consulting, group coaching programs, and an expertly crafted six-module framework, Aileen equips businesses to navigate the ever-changing sales landscape with agility and confidence. Her unique approach emphasizes delivering results within a 90-day timeline, ensuring businesses experience quick wins while building long-term capabilities.

Ideal Clients and Their Transformation

Aileen's ideal clients are SME owners who struggle with traditional sales methods and are ready to transform their approach. She helps them shift from pitching to problem-solving, fostering authentic connections with customers. Whether through one-on-one consultancy or group programs, Aileen tailors her strategies to meet each client's unique needs, ensuring they feel empowered and equipped to succeed.

Business Tip from Aileen

"Clients ask if they can change their sales results in a week—I say you can do it in 7 seconds. How? Decide, then take action." Aileen’s advice reflects her belief in the power of decisive action and intentional strategy. Her coaching philosophy revolves around empowering businesses to make bold changes that lead to extraordinary outcomes.

Inspiration Through Books

Aileen draws inspiration from an eclectic range of books that have shaped her outlook and professional growth. Some of her favorites include $100M Offers by Alex Hormozi, You Were Born Rich by Bob Proctor, Greenlights by Matthew McConaughey, More Than a Woman by Caitlin Moran, and Finding Me by Viola Davis.

On Authorship and Expertise

Aileen Boyle is honored to be a contributing author to Voices of the 21st Century: Women Empowered Through Passion and Purpose, a collaborative book featuring 40 inspiring women. In her chapter, "It's Ok to Be a Square Peg in a Round Hole," Aileen addresses the common challenge women face in sales—the fear of asking for the business and sounding “salesy.”

Drawing from her own experiences, Aileen offers practical insights on overcoming self-doubt, embracing authenticity, and stepping into personal power. Her chapter is a must-read for anyone seeking to lead with confidence and purpose.

About Fortro Ltd and Final Thoughts

Fortro Ltd specializes in helping business owners "flip the script" on traditional sales methods, enabling them to stand out in today’s crowded marketplace. Aileen's innovative frameworks and commitment to results-driven coaching make her a beacon of support for SMEs striving to achieve sustainable growth.

Aileen's parting advice: "Running a business is not easy, and we should not expect to know everything—even the experts are always learning. Invest in yourself and your business whenever you can; your clients will thank you!"

Best Ways to Connect with Aileen Boyle

• Website: www.fortro.co
• Email: [email protected]
• LinkedIn: linkedin.com/in/aileenboyle-ceo-fortro
• Facebook: facebook.com/aileen.boyle.entrepreneur

To learn more about her book, Unstoppable, visit: unstoppable.fortro.co/get-book.

Aileen supports SIMBA (Simpsons Memorial Box Appeal), a charity dedicated to helping families cope with the loss of a baby. SIMBA provides memory boxes and support services to grieving families, ensuring their journey is met with compassion and care. To learn more or support this cause, visitsimbacharity.org.uk.

As always my gift to you is a free custom report all about you!! The Science of Communication is so Cool ~ In 90 Seconds! Find out your code as my Free Gift Click the link below & receive a free report all about YOU!! You will be amazed...I was.. (Please feel free to share this link with friends, coworkers, and family!) It is so fun to compare reports. BOY do we learn a lot about each other!

https://bp.crackmycode.com/jessica.koch

If you would like to have more information about the amazing BANK technology check out my link: www.codebreakertech.com/jessica.koch

***PLEASE SHARE, LIKE, COMMENT, and SUBSCRIBE TO MY YOUTUBE CHANNEL!***

Thank you for taking the time to read this article. If I can help you with Sales and Marketing Consulting for your company or for yourself please feel free to contact me. I am a National Speaker and Webinar Teacher with numerous references. You can find me https://www.dhirubhai.net/in/jessicakoch1/

www.jessicaLkoch.com

Please Subscribe! https://www.youtube.com/c/JessicaKochConsulting

[email protected]

410-349-6016

Have a great day! Sharing is caring!!! Saving is Caring too~~ Another Great Program~ Click the link below:

VIV~ Cost, Negotiation, & Identifying Billing Errors, Savings, and Refund Opportunities, NO Result NO fee... Pay less even after you share it with us!! (a complete Robin-hood Program!) https://seed2orchard.justviv.com/

Here are some of my top industry keywords are:

Sales, marketing, business, sell, sales manager, sales training, online sales, sales consultant, sales strategy, sales process