Professional development typography masterclasses—not just for designers!

Typography is the voice of your brand and it’s important for everybody in a company to understand some basics, not just graphic designers.

This is a series of Zoom masterclasses hosted by author, researcher and Type Tasting founder Sarah Hyndman. Sarah’s an expert in making learning fun and has been on a mission to make typography exciting for everybody since 2013. Each masterclass focuses on an experiential area of typography with enlightening activities, engaging demonstrations and useful how-to guides. These are currently available as live Zoom sessions, which means you can join a masterclass from anywhere in the world.

Ideal for departments across the whole company, not just designers. If you’ve been to one of Sarah’s workshops please add a comment to this post.

These are interesting, inspiring and fun workshops with clear and empowering takeaways for people from all roles in a company. They’re ideal as a team-building session or to reinforce the importance of coherent use of language and fonts for your brand.

You can arrange a private session for your group or organisation, or come along as an individual to a public event. Private sessions are modified to suit the participants.

“Such a fun, interesting and inspiring workshop with clear and empowering takeaways. It reinforced the importance of coherent presentation of our brand for colleagues from all parts of our company, in all types of roles.” Nicky Borowiec, Springer Nature

Multisensory typography masterclass

Learn the science of how to make your messaging more memorable.

“I found Sarah's multisensory online workshop really enlightening. I can't believe how much I learned and how much I have enjoyed one hour.” Minji

Live, interactive Zoom: 1-hour / Half-day, find out more.

Next public session: Monday 14th December, 12.30pm (GMT), ￡18 / ￡14* per person, book now.

Decoding type trends (semiotics) masterclass

Update your knowledge and future-proof your typeface-selection skills. Just add cocktails for a New Year team-building session.

“That was totally dope. Insightful. Articulate. Entertaining. Super impressed.” Nic

Live, interactive Zoom: 1-hour / Half-day, find out more.

Next public session: Tuesday 5th January, 7.30pm (GMT), ￡18 / ￡12* per person, book now.

Secret personalities of fonts masterclass

The voice of a brand is its most important asset—discover why in this fun and highly interactive session.

“Such a fun, interesting and inspiring workshop with clear and empowering takeaways … for colleagues from all parts of our company, in all types of roles.” Nicky Borowiec, Springer Nature

Live, interactive Zoom: 1-hour / Half-day, find out more.

Next public session: Mon 11th January, 7.30pm (GMT), ￡18 / ￡12* per person, book now.

Psychology of typography masterclass

Learn how fonts impact decisions with a formula for choosing typefaces.

“Such an amazing session, really happy I got to be part of it.” A.T. / “Really informative.” Jo Salter

Live, interactive Zoom: 1-hour / Half-day, find out more.

Next public session: Tuesday 19th January, 7.30pm (GMT), ￡18 / ￡12* per person, book now.

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