Products versus Services

Nonprofit leaders are high minded folks.?They’re focused on doing good in the world.

Being a net plus.

BUT—many of these well-meaning people have a BIG blind spot.

Perhaps unwittingly, they hawk their programs and outcomes like so many trinkets at a bazaar.

Huh?

This is what happens when fundraising is seen as a transaction.?An exchange.

There’s a billion or more dollars out there for the asking when a nonprofit really starts seeing philanthropy as a relationship.

A real, trusted relationship.

When you do this, you stop hawking products and begin to offer services.

Services to your investors.?Your donors.

What are those services?

Providing what they cannot buy:

Like self-fulfillment,

A sense of belonging.

Participation in something bigger than themselves.

If you’re looking to raise more money for your cause this year, next year and even more the year after that, the fastest and least costly way to accomplish this is with a culture of generosity.

Oh—there he goes again-you say,

Well, yes, but it’s true.??And it’s within your reach.

IF you REALLY want it. (Stop reading now if you’re not totally serious.)

How?

Through an easy-to-implement educational program that points everyone in your organization in the same direction shows them what their role in fundraising is and gives them confidence.

Remember 85% of “fundraising” isn’t asking.?It’s in the small seemingly insignificant interactions everyone in your organization has with current and would-be investors.

Let us show you how you can achieve the gold standard, a culture of generosity, in record time.?

And best of all, keep it.

Through our one-of-a-kind educational platform that you own.?And deliver.

It’s our version of Train-the-Trainer.

Schedule a complimentary strategy call and we’ll show it to you and how you can achieve success.

Putting a culture of generosity inside your organization, will however, create another problem for you,

How to deal with the crush of support you’ll receive. I kid you not.

Here’s a short video on how it works:

The best part??It doesn’t take buckets of money to get there.?It’s desire and will.

If you’re a nonprofit executive or fundraiser, schedule a call with me.? It’s complimentary.?Whether or not continuous training is for you, you’ll have a much clearer idea of where you need to go and how to achieve your goals.

Coaches and consultants this can be of immense benefit to you, as well.

As a coach myself, I feel the pain of coaches and consultants who spend inordinate amounts of effort and time just to get a client to the point where they “get it.”?It’s when that happens a consultant does their best work.

This is where the Eight Principles training platform is used to get your client “there” in record time.?You take everyone from board room to front desk to the same place.

Clients don’t care how you do it.?They just want results.?If you deliver the culture in record time, you get to your custom work faster.?You serve more clients.?They get faster results.

Here’s a brief video that explains everything:

Coaches and consultants, let me hear from you.?Schedule a call and we’ll see if Eight Principles Training is a tool you can use to build your business and serve your clients more effectively.

My goal is simple.?To show all who really want it the clear, proven path to abundance.

To Your Fundraising Success,