Product Design - Your Ultimate Foundation for Success

Working with a product design specialist helps your website and digital presence stand out in a crowded marketplace. Discover the value of good product design and how Gyde helps you find the perfect product design professional for your brand.

Thoughtful and tactical product design is integral to launching a successful product in online spaces. The last half-decade has seen a monumental increase in the need for product design specialists throughout all stages of the development process. As more and more business is done digitally, consumers' expectations have drastically increased–driving the necessity for intuitive, user-friendly, visually appealing, and above all, engaging design. Digital product transactions increased by 70% over the last two years (2022-2024), with online sales totaling 135 billion dollars last year alone. This is primarily due to increased global internet adoption, the rise of remote services, and more powerful mobile devices capable of delivering digital products.?

When budgeting for a new digital product, the line item for a product design specialist cannot be left blank. There are no shortcuts around product design, and for any business trying to drive user engagement and/or sales, the importance of hiring a true product design professional has never been higher.

4 Ways Product Design Specialists Make Your Product Shine

Create Elite User Experiences

When looking at new product releases (both digital and physical), there are roughly 30,000 new products launched every year, and the failure rate for these products is 95%. The only way to make sure you’re in the 5% that stand the test of time is by delivering a high-quality user experience. If you have the best solution to an unsolved problem but lack a user-friendly, intuitive, experience, it won’t matter.?

A bad website or user experience can cause you to lose nearly 40% of visitors before they even know what your product achieves or solves. A premier user experience makes all the difference when it comes to consumer behavior, and exponentially grows in importance as your specific product market becomes more competitive.?

Highly Efficient Product Design Process

Believe it or not, hiring a product design specialist from Gyde pays for itself with dividends! When products are being developed, and there’s no live product to distribute, cash travels down a one-way street, which can deter project managers from hiring additional talent. However, this is a surefire way to shoot your project in the foot. Hiring highly-skilled, contract product designers streamlines the design process, and even though they’re an added cost, they pay for themselves ten times through the resulting increase in design quality and overall time to market.

Design Made to Build Trust in Your Product

Having a great product is about solving a problem better than your competitors, while simultaneously instilling trust in your customers. An exceptional product designer helps instill that trust by providing a clean, effective, and polished end product. It’s a no-brainer that users are far more likely to take action within a well-designed digital experience than a sloppy one. When you work with a product design specialist, they will ensure the overall design is part of the trust-building aspect of your product. Shockingly, 75% of users judge product trustworthiness based on visual design. Combining a high-performing visual design with tested methodologies regarding user experiences is a recipe for success that would be a mistake to ignore.

Stay On Top of Trends & Innovations

Keeping your business and/or brand in line and responsive to the latest trends and innovations happening culturally is key to survival and growth in competitive niches and product categories. Staying on top of emerging trends helps your product always feel fresh and cutting-edge. The results you’ll see aren’t just in customer engagement either–you can expect your bottom line to see the benefits as well, with reports showing that design-driven companies who are fast to adopt innovation beat their slower, removing competitors 2 to 1 in revenue. Professional product designers stay on top of trends for you, and bring with them the tools and experience to adapt and integrate appropriately.

Gyde Connects You With Top Product Designers

If there’s one takeaway from all of this, it’s that digital product design is more complex than you think, and your users will make decisions based on the interface, experience, and design of your website or application.?

Gyde makes it easier now than ever to find highly-qualified product design professionals.? Check them out and take the first step toward your perfect interface today!

Read Original Article Here