Pro Tip #2 Content Strategy

Here's Pro Tip #2. The reality is that there's millions and millions of "Pro Tips", so this is just MY Pro Tip #2. And it is to combine and repurpose content. This will save you a lot of time. If you don't know what you're doing, I suggest to call somebody like me and I will help you get it done.

This is what it looks like. You create an email for your company. On that email, you have content. You take the content that is on that email and you read it into a video. Combine with pictures and images. Now you've got a video and you put that on YouTube. Now, you take that content that's on YouTube and you put it into a blog post along with the content that was from your email. You got that? Put the Youtube link in your blog post along with the words. So now you got an email, you got a video, you put all that into a blog on your website, okay?

Take that content and put it into your Linkedin post representing the information that you're giving. Then you take that content and you put it into your Google My Business, because Google My Business thrives when you give it a little bit of content and some images. And of course, absolutely, you want to take the content and some of those images, video etc., and put it into your social media pages. Done and done! The best way to do this is to plan it out so that you are creating content weekly. You are now distributing on all the channels, but not having to do just a bunch of redundant work. You're just taking the content and repurposing it.

That is my tip number two. If that sounds overwhelming, well, that's what I get paid to help you do. So you can contact me and I'll help you. Or if you have small business, medium-sized business clients that need help figuring out a strategy. Game On!