This is a prize role I am looking to fill!
Day one you'd step in and lead a rockstar team of 7 marketers with headcount to fill 4 additional roles. OwnBackup is on an amazing trajectory. As TechCrunch wrote, a startup scaling to $50M ARR and beyond, with triple-digit growth in 2020!
If you know of anyone who'd be great for this role, have them reach out to me on LinkedIn. In addition to this role we are actively hiring for Content Marketing, ABM Mgr, Channel Marketing, Marketing Specialist, Mkgt Ops, Corporate Messaging, and Product Marketing. Tons of opportunity!
The Job
Data loss can be devastating. Whether it’s caused by human error, bad code, rogue integrations, or malicious intent; all companies are at risk. OwnBackup is the #1 data backup, archiving, and sandbox seeding app on the Salesforce AppExchange. With over 3,000 customers, we are ranked #25 on Financial Times’ list of America’s fastest growing companies, and have raised $267.5 million in venture funding.
We’re looking for a corporate marketing leader who is a master at marketing, messaging, pr, customer stories, video, and design. This individual will grow our team of creative professionals, delivering campaigns that delight, and finding ways to maximize business impact. It’s an exciting opportunity because OwnBackup has amazing customers and traction across geographies, verticals, and company size. This is an opportunity to amplify our reach and capitalize on a huge addressable market.
Location
It’d be terrific if we could find a candidate to work out of our New Jersey office to maximize interactions with our leadership team. That said we have a distributed team and we’re going after top-talent, so for the right candidate there could be an opportunity to work remotely, with travel to HQ when the pandemic lifts.
Your Day-to-Day Role
- Build Our Brand - This position is for developing and implementing a cohesive, integrated, and strategic marketing plan to support OwnBackup’s corporate objectives. We’ve got a solid messaging foundation and design system to build upon. As the keeper of the brand, you’ll be irresponsible for ensuring consistency and quality across our various customer and employee touchpoints.
- Extend Our Message - There is a much bigger story to tell at OwnBackup than most people realize, and it is one that is growing as we expand into new ecosystems and products. Through thought leadership, PR and participation in partner opportunities, your job will be to help shape the company’s narrative. This may include the management of contractors and a public relations agency.
- Turn OwnBackup into a Media Company - Our CEO has invested heavily into infrastructure to produce and broadcast video. It’s our job to identify, direct, and produce a stream of high-quality content including live broadcasts, demo videos, and customer stories.
- Keep Our Customers at the Heart of our Message - We’ve got an amazing team managing our reference program and want to make the investment to develop inspirational stories and bring the community together. This role will expand the development of our customer advocacy and referral program, and other touchpoints to understand market needs and readiness.
- Pipeline, Pipeline, Pipeline - Partnering with our Demand Gen, Marketing Ops, Field Marketing, and ABM teams, we’ve all got to prioritize investments that let us hit ever increasing pipeline targets.
Your Work Experience
- BA or BS from an accredited university in a related field, but preferably within marketing or business. MBA is preferred but not required.
- 10+ years experience working for a rapidly growing SaaS company (Experience with Salesforce or Salesforce partner is a significant bonus)
- 5+ years proven experience leading creative teams and developing differentiated campaigns and messaging.
- Strong written and verbal communication skills and an eye for design.
- Strong people leadership and management capabilities that inspire, manage performance and develop talent. Proven leadership experience carrying out marketing efforts, including planning, prioritizing, and implementing defined corporate strategies that include lead generation, target market coverage, sentiment, and reference-able customers
- Reputable marketing leader and a highly effective and experienced public speaker. Strong communication skills, including press and agency relationships for PR and thought leadership distribution.
- Metrics driven and have the ability to draw insight from complex marketing data and work closely with business or marketing operation teams or analysts in the past.
A Bit About Us
Learn More
- Investor Pitch Deck from the Business Insider Article
- Demand Gen Visionary Podcast with Jamie Grenney
Interested? Get in touch.
https://www.dhirubhai.net/in/jamiegrenney/ | [email protected]
4x CMO, product leader, expert at scaling B2B companies
4 年If you're able to recommend a great candidate for one of these roles, I'll see if I can come up with a good thank you gift! Maybe a Hero Grill, or some Bowie cash... it's like bitcoin but better!