Private Label VS Wholesale

Private Label

• A private label product is manufactured by a contract or third-party manufacturer and sold under a retailer's brand name.
• You can build a brand from scratch, if your brand is successful you can sell the products at a higher price.
• Less Competition: As all the items are under your brand name, you will never have to share the buy box.
• You can control the supply chain and order to produce units as per your demand without any limitations.
• The private Label business takes enough time to take a good start.

Wholesale

• Wholesale, purchasing a branded product in bulk quantities from any manufacturer, in any particular niche, and then resell it to consumers.
• You will work for other brands. It will not be your asset; you are bound to sell their products with their own terms and conditions.
• More Competition: You have to compete with other sellers to get the buy box.
• In Wholesale you are bound to buy minimum order quantity (MOQ) from Brands.
• Wholesale business can be set up in a few days.

Final Thought for You:

You will have to identify and analyze the situation for your business model. You should go for the business model that is most lucrative according to your business needs. But the key point is, every business model has its own porn and corns, so put your right effort and get your goal.