Printwear & Promotion LIVE 25 Recap By Stahls' UK

Missed Printwear & Promotion LIVE last week?The Stahls' UK stand was a vibrant beacon of superhero themed colour, drawing customers in the secoind they stepped through the entrance. The Stahls' UK Cube hung from the ceiling and shone brightly like a lighthouse guiding safe passage for boats at sea.

Stand Tour: This year Stahls' showcased a vibrant comic book themed exhibition booth for Printwear & Promotion LIVE. Each corner of the booth drew attention to a particular heat printing product. Going in a clockwise rotation from the front desk, the first corner showcased UltraColour MAX DTF, then Stahls' CAD-CUT HTV, then InkTra Screen Print heat transfers, then UltraColour PRO along with some sportswear such as Barcelona FC Football Jerseys.

At the center of the booth stood our curved reception desk where customer collected their exclusive show sample packs from. On each corner of the booth, perforated pegboard-style panels showcased printed apparel, including hoodies, shoes and t-shirts with eye-catching designs.?

The surrounding area was filled with the Hotronix heat press range. The vibrant blue, purple carpet contrasts with the red of the standard carpet, making the booth stand out in a busy exhibition hall.

In this video, Andy shows you around the stand and fills you in on whats new for 2025.

So what did you miss at this years P&PLIVE25?

Oh, only the launch of two MAJOR heat transfer products...

Stahls' 3D Silicone Heat Transfer

New Silicone 3D Heat Transfer for Premium Apparel Decoration Gone are the days of cutting and weeding High Build HTV.?

This cutting-edge transfer offers unparalleled durability, flexibility, and a premium look. Making it the perfect choice for sportswear, fashion, and performance apparel.

• No Weeding Required - Just order online!
• Raised 3D Effect – Adds depth and dimension to designs
• Soft & Flexible – Ideal for all fabrics
• Highly Durable – Resistant to washing, heat, and abrasion
• Premium Matte Finish – Elevates the look and feel of any garment

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Stahls' UltraColour PRO Heat Transfer

You asked for it. We're giving it to you. UltraColour just got an upgrade? Now get the UK's #1 scalable low-temperature heat transfer in HOT PEEL.

Introducing: UltraColour Pro - DST Heat Transfers

• Hot peel - fast and easy pressing
• Low temperature (125c) – below the scorch point
• Use on 100% polyester performance wear
• Min order 10 – gang sheets at no extra cost
• Semi-gloss finish
• Prints full color with fine detail
• Stretch and rebound as standard
• Scalable pricing. The more you order, the cheaper the sheet price.

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This year the Stahls' UK booth fused exclusively InkTra and UltraColour Pro heat transfer products to showcase the ease of switching to premium hot peel clear carrier product. The response was overwhelmingly positive with customers stating that the colour intensity of both heat transfer products was impressive and the speed of the alignment using the clear carrier combined with the hot peel was 'life-changing'.

The Stahls' UK stand also showcased a 'Hat Bar' activation for the first time too! Customers were encouraged to come to the hat bar, fuse their unofficial P&P25 Cap, take a selfie and tag us in it on socials to win some free custom heat transfer credit.

It's safe to say that lots of free heat transfer credit was given away throughout the 3 day event! The response to the hat bar was incredible with lots of cap selfies being tagged. We also planted 10 Golden Envelopes around the exhibition hall over the 3 days encouraging our attendees to go on a treasure hunt to try and snag some larger heat transfer credit vouchers.

And that wasn't the end of the giveaways! Stahls' UK also launched the the largest ever giveaway for heat transfer credit with Hotronix Heat Press purchases. Valid until the 31st of March 2025, you can benefit from the below when you buy one of the corresponding presses:

• Hotronix MAXX (40X50CM) – Get ￡300 of Free Heat Transfer Credit
• Hotronix Auto Open (40x50CM) – Get ￡400 of Free Heat Transfer Credit
• Hotronix 360IQ Hat Press – Get ￡400 of Free Heat Transfer Credit
• Hotronix Fusion IQ – Get ￡500 of Free Heat Transfer Credit
• Hotronix Air Fusion IQ – Get ￡600 of Free Heat Transfer Credit
• Hotronix Dual Air Fusion IQ – Get ￡600 of Free Heat Transfer Credit
• Hotronix ProPlace IQ – Get ￡1000 of Free Heat Transfer Credit

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What was the most interesting thing you printed LIVE during the show? We hear you ask...

A customers deck chair!

Anything is possible when you have the right equipment! The Hotronix Auto Open makes printing this folding chair look easy!

Education

This year was a bumper year for heat printing education thanks to Andy and Molly's busy talk schedule. Not only did Molly have 2x sessions doing part 2 of the very popular 'How To Market With No Marketing Department', but Andy had 2x scheduled sessions for his 'How To Save 86 Working Days', 1x Sign & Digital Panel and 1x Sign & Digital talk on branded apparel.

On top of all of this, the marketing team went LIVE from the stand each day to launch and talk about the new products and finished the show off with a LIVE podcast from the front desk!

Last but not least, we got to spend 3 days with all our favourite suppliers meeting both old and new customers!

Thank you to everyone who stopped by stand D30 to say hello, get hands on, take a sample pack and see the new products. We are just a quick phonecall, message or email away if you have any questions. We are excited to work with you all going forward into 2025.