Print is Dead...For Some
Bill Farquharson
![Bill Farquharson]()
Bill Farquharson
I make print/sign/label/promo sales easier, better, and more fun for people who can’t, won’t, or don’t know how.
Good morning!
?I was on the phone with a Sales Vault client earlier today. He was telling me how he was making seemingly endless amounts of phone calls, sending emails, mailing samples, and dropping off brochures describing his business and his equipment. In addition... continue reading or watch this week's sales tip here: https://salesvault.pro/print-is-dead-for-some/
Business Development at Artmor Limited
3 个月I would say it isn’t dead but it’s not healthy. I am good friends with a guy that just got laid off after nearly 10 years at the same company and he is also a big music guy. I told him that print is on the same trajectory as rock music in that it hit its peak in the 90s and tailed off. Sure it will be around but how many folks will enjoy it?
Distinctive Chameleon Marketer propelling software, technology and services companies to new heights. | B2B SaaS | Content Marketing
3 个月Bill, Absolutely. I'll add that buyers don't generally care about your equipment and how it can produce items. When you take your car in for auto repair do you care what tool or computer the mechanic uses to fix it? There's more, but I'll stop here!
Connecting Clients to Their Next Opportunity
3 个月Adapting has always been important, even more now when new tools and techniques of engaging with audiences pop up so frequently. It’s not the product, it’s the solution that matters.
Operations & Systems ? Helping Leaders in Manufacturing & Beyond Enhance Profitability, Cash Flow, and Company Culture ? 586-488-0884
3 个月Love this one Bill! “Whether you think you can or think you can't, you're probably right.” - Henry Ford