PRINT 17: Learn It, See It, Then DO IT!
As Print 17 rapidly approaches many are thinking is this a trade show one should attend? The answer is a resounding YES! With the graphic communications rapidly changing one must understand the key elements to grow a graphics business. My message is very simple. One must first attend neutral education sessions to learn what is changing. Then take that learning to the show floor and visit hardware and software providers that can demonstrate the practicality of what they have been taught. The last part may be the toughest, take all this vital input back to ones company and attempt to determine what can best work. PRINT 17 will challenge attendees to walk away with a renewed committment to excell in the digital age.
https://www.piworld.com/xchange/industry-events/steven-and-mark-2-more-session-focused/