[PRICING NUGGET #051] MAKING A DIFFERENCE WITH MULTIPACKS
Dr. Markus Husemann-Kopetzky
Pricing Strategist | Wir verhelfen Handels- und E-Commerce-Unternehmen mit Pricing zu neuen Wachstums- & Gewinnimpulsen | Ex-Amazon & Preisforscher an Freie Universit?t Berlin
Imagine you are selling?multipacks, like different sizes of packs of socks or multipacks of chocolate, for example.?
How should you present the price for, let's say, the?medium-sized pack?and the?large pack size?
We will find out today.
You find the text and video version of this Pricing Nugget also here: