Preparing for your new website, a TEDx talk, fresh ideas and digital news...

How to prepare for your new website

If you're having a new website built, your chosen design agency needs to get into your head. We've put a guide together to help you collate the right information so whoever you choose to work with, is able to give you a hard hitting end result.?

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TEDx Talk: Order from chaos, digital marketing clarified

In February 2022, Jag?was invited to deliver a talk at TEDxKeighley.?

The theme was ‘Life Chances’ so he talked about life chances in business, specifically in marketing, and the process you can go through to help your business grow, to help create life chances for others.

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From Brainstorm to Breakthrough: Another successful Innovation Day

The Xpand team recently headed to Clarion Solicitors, in Leeds City Centre, for our monthly?innovation day. We like to change the location for these days because a different environment helps unlock our creativity.?

It's the perfect time for us to bring new ideas to the table and discuss future projects. Every client we work with gets this treatment - see examples of the results we've achieved?below, from this process.?

See our work

Across the digital world

GA4 Update: “Once Per Session” Conversion Counting Method

An update to GA4 brings greater flexibility in conversion counting, allowing you to choose between two different methods....?Read more

Google Scrambles To Keep Up With AI-Powered Search Rivals

Google races to develop AI-powered search engine "Magi" amid rising competition and potential Samsung contract loss... Read more

Updates you need to know

• LinkedIn are expanding its company commitments to help businesses further showcase their alignment with causes.
• Twitter users who pay for verification will see their Tweets go to the top of the page compared to those who don't pay.
• LinkedIn announced a set of new verification features that enable users to authenticate aspects of their identities and job histories?
• LinkedIn will include suggested posts in user feeds, which means you might begin seeing content from people you’re not connected with.
• Google's spam-prevention system, SpamBrain detected 5 times more spam sites in 2022 compared to 2021.?Also, SpamBrain detected 200 times more spam sites in 2022 compared to when SpamBrain first launched in 2018

Thanks for reading, contact us?if you'd like to have a chat about anything in this newsletter.