Preparing for the GOLDEN QUARTER!

August may not be the sunniest month these days. ?? And it can even be quieter for many businesses. However, this makes it an ideal time to gear up for a stellar Golden Quarter.

Why Early Prep Matters... ??

Getting a jump on your Q4 planning can give you a significant EDGE. Here are some early steps and checks to help you gurantee an improved performance in the upcoming peak season:

1. Market Review ?

• Local Insights:?Identify changes in your local market—new businesses, closures, and upcoming events that might influence customer behavior.
• Event Calendar:?Mark key dates, festivals, and town plans that could impact trade, such as local fairs or holiday shopping events.
• Infrastructure Updates:?Be aware of any roadworks or building projects that might affect customer flow or access to your business.
• Learn from the Past:?Revisit your post-peak review from January to leverage key learnings.

2. Commercial Health Check ?

• Spring Cleaning:?Use this downtime to reorganize and optimise your stockroom, or inventory for Q4.
• Routines:?Assess your customer focus. Review your commercial and visual set up.
• Professional Insights:?For Retail Powerhouse members, complete your Business Health-Check document. This will give you tailored insights that will drive your strategy.

2. Digital Footprint ?

• Website Audit:?Conduct a thorough review of your website. We previously shared an ecommerce checklist - here's a?refresher?to assist you.
• Channel Selection:?Determine which social media channels will give you the best return. TikTok is becoming increasingly popular, but traditional channels like Facebook and Instagram still drive significant engagement. Identify where your customers spend most time.

Spending some time on these checks will lay a solid foundation for a successful peak season.??????

If you’re a Retail Powerhouse member, stay tuned! The commercial planning session for peak season will be in early September and we have some dynamic strategies to ensure you're fully equipped for the?Golden Quarter!

If you’re not a member – don’t worry! We’ll also be sharing some great tips and sales strategies RIGHT HERE in the coming months.

For more tailored support to drive sales and boost your bottom line – click ???here??? to join our Retail Powerhouse and ensure you’re fully equipped and supported.

Let’s make this year's PEAK season your most successful yet! ???