- Preparing for the end of third-party cookies - Chrome will begin phasing out third-party cookies in Q1 2024, impacting key functionalities like sign-in, fraud protection and ads that rely on them.
- Taboola's exclusive 30-year ad deal with Yahoo is now live, providing the ad tech giant access to Yahoo's native ad inventory and significantly boosting annual revenue. The partnership also enables improved ad targeting using anonymized user data.
- At the Digiday Publishing Summit, publishers expressed caution about integrating generative AI, wanting to use it to augment human capabilities without compromising quality control, especially for content creation.
- How publishers can grow with the youth? - Discover 3 key takeaways from the Valuable Young Audiences report.??
- The role of Merchandising in news subscriptions - Merchandising is becoming a significant revenue source for news outlets, blurring the lines between journalism and local events. Learn how this strategy boosts brand awareness, attracts subscribers, and ensures reader retention.?
- Here is how Mat MacGarry grew his newsletter from 0 to 10,000+ subscribers with a 59% open rate and 23% CTR… in 6 months.
- From podcast to print - Podcasters are finding new ways to monetize and extend their show's life. Ukrainian lifestyle publisher, The Village had a hit with their pop psychology podcast and converted it into not one, but two books on the same topic. Learn the 6 steps they took to monetise their audio show
Smart is optimizing your content for your newsletter.
Tired of spending hours drafting, editing and reformatting newsletter content? Our new AI Rewriter will enhance your workflow.
- It can summarize quotes or research
- Simplify blocks of text
- Adapt tone for different audiences.
This means you can create content that’s more engaging for subscribers in a fraction of the time.
And you don't have to worry about losing control. You can review all the changes suggested by our AI before actually applying them. ??
Discover valuable tools and tutorials for newsletter, media, marketing, and growth:
- 7 Ways to level up your email skills
- ChartPixel - AI-assisted charts & actionable insights without the steep learning curve?
- Seven sources of free images for journalists?
- SGE - A new way to search with generative AI
- #36 Your Q4 Product Priorities - Learn how to prioritize your product ideas and decide what to build first
?? Got a remarkable article or newsletter to share? Submit your best work and get featured.
Discover roles in newsletters, journalism, and publishing. Need an intern or have a vacancy? Hit reply and let us know.
Got forwarded this email? Subscribe here.
Hello there! ??♂? I'm Bruce, the man behind Media Mentions.
If you're digging our newsletter, here are some fantastic ways to shower us with your support:
- ?? Show some love for Letterhead by spreading the word.
- ?? Interested in talking shop and newsletter opportunities? Email us
- ?? Struggling with your Email Marketing? Check out our services
- ?? Don't forget to stay connected! Follow us on Twitter and LinkedIn
