PremierCredit Announces Rebrand to eShandi and Expansion to New Markets

Lusaka, Zambia, 23.09.2024 – PremierCredit, an innovative fintech company, is proud to announce its expansion into new markets and its rebrand to eShandi. This strategic move marks a significant milestone in PremierCredit's journey to empower individuals and businesses across Africa through cutting-edge financial solutions.

Originally established as a traditional microfinance institution in Zambia, PremierCredit has grown into a leading fintech company, leveraging technology and strategic partnerships to deliver inclusive and accessible financial services. The rebrand to eShandi reflects our commitment to creating a personal and empowering experience for our users.?

Key Highlights

• Expansion into Four Countries: eShandi is now operational in Zambia, Zimbabwe, South Africa, and Kenya, offering a diverse range of financial products and services designed to meet the unique needs of each market.
• Innovative Financial Solutions: From instant digital loans to mobile banking, eShandi provides solutions that promote financial inclusion and economic empowerment.
• Commitment to Financial Literacy: eShandi is prioritizing financial literacy alongside access to credit, ensuring that our users are equipped with the knowledge to make informed borrowing decisions.

"We are excited to embark on this new chapter as eShandi," said Chilufya Mutale, the Group's Chief Visionary Officer. "Our rebrand and expansion reflect our mission to empower our customers with the tools and knowledge they need to take control of their financial futures. eShandi is more than just a financial services provider; it's a partner in achieving financial well-being."

As eShandi continues to grow, our focus remains on delivering innovative, customer-centric solutions that address the diverse financial needs of our users across Africa. We are committed to building a brand that resonates with our customers at a deeper level, empowering them to manage their finances with confidence.

About eShandi:

eShandi is a leading financial technology company dedicated to providing inclusive and accessible financial services across Africa. With a focus on innovation, eShandi offers a range of products including digital loans, mobile banking, insurance, payments, and more. Our mission is to empower individuals and businesses to achieve financial freedom and success.

For more information, please visit our website at www.eshandi.com.