Preheat Your Business in Quarter 4

Preheat Your Business in Quarter 4

Q1 success is made in Q4 planning

Pre-Heating Your Business for Growth in 2025 Starts Now

It’s the time of year when evenings become a little darker, leaves grow red and orange and crispy and you begin to wake up to a nip in the air that makes getting in the car unpleasant. Most people, in this circumstance, choose to warm up their car.

After all, warming up the car is not only a nice thing to do for yourself, it’s the smart thing to do for your vehicle. It lubricates the engine, defrosts the windshield, and makes the commute more comfortable. A good warmup primes you and your motor to run smoothly and safely.

A good warm up period during quarter 4 is also a great idea for setting your business up for optimal running in 2025.?

The Key to a Better Quarter One Starts Here in Quarter Four

If you’ve ever caught yourself pushing things off until the “beginning of the year,” then keep reading! We know that the best time to begin prep for launching strong in the new year is right now!

As people are just getting over the holiday push and getting “back to normal” after the holidays, January and the new year are great times to buy for consumers. And the first part of the year has the highest conversion rates for B2B marketing than any other months historically. So being prepared to hit the new year strong makes good business sense.

So, just like “warming up your car”, if you don’t mind taking the time to preheat your business, by taking some important steps, you’ll find better progress, better success, and better outcomes. You can make Q1 feel like that warm, cozy vehicle ready to hit to the road to success and abundance by preparing yourself now.

Don’t wait to make changes until the “new year”.

You can’t enact changes to your business in Q1 and expect to reap the benefits in Q1. But starting now to get a strategic plan and process in place for scaling and growing now will set you up for amazing success in the new year.

Don’t procrastinate and put it off until next year to get started!

Procrastination, even with the best and most genuine intentions of returning to the plan or task, is the leading culprit for increased stress and anxiety, lower self-esteem, and a higher fear of failure.

This isn’t good for you as an individual, your staff, your business, or the interaction between them. Think of how many opportunities you might pass on because you were unprepared for the challenges heading your way.

Tackle your issues when you know what your status is.

There’s another reason that “now” is the best time to enact changes.

You know what’s happening in your business, the economy, and the world right now. It may not feel that way. That knowledge may be very limited, but you still know more about right now than you do about three or four months from now.

You can absolutely make smart, informed decisions (or at least much more educated guesses) about how changes made to your business can help you now and to prepare for the future. And, sure, that’ll also be true of Q1. But that’s the point. You’ll always have a better handle on what you can do now than what you can do in the future.

So if you know that your new hire isn’t working out or your technology is out of date or your books are a mess, then you should start tackling it now. What if you don’t and Q1 brings you opportunities you’re not ready for? What if you don’t and Q1 brings challenges you didn’t expect?

Would you rather say, “I’m so glad I took care of that while I had the chance,” or, “I really missed the window to fix this when I had the chance”? We all know the answer to this. It’s just easier said than done.

  1. Waiting and waiting to start only creates pressure around the change. What was once thrilling and novel becomes anxiety-inducing and dreadful. It no longer feels like play… it starts to feel like work.
  2. Missed opportunities due to one’s own lack of foresight are more likely to result in bitterness about the end result or lack thereof. Individuals caught in this trap tend more to blame other sometimes unrelated failures or shortcomings on the same distaste they have for the failure to enact change early.

Tackling issues now will help you avoid resentment for changes that should be exciting in the future. And those changes are more likely to be well-crafted and solid than any created overnight.

How will you preheat your business this Q4?

While we’re sure you have some fantastic ideas for the future of your business, we took it upon ourselves to suggest some steps that you can take now to make Q1 just as magical as you’d imagined it would be.

  1. Evaluate financial health and cash flow: Assess current cash reserves, aim for a safety budget, review client payment terms, diversify your base, and analyze profitability metrics.
  2. Improve operational efficiency: Streamline internal processes and workflows, increase employee utilization rates, reduce non-billable time, leverage technology to automate tasks and ensure you are set up to take the best care of your clients and customers.
  3. Prioritize marketing and sales: Develop campaigns to drive year-end sales, offer promotions or incentives (especially for holidays) to encourage repeat business, update websites and digital presence.?
  4. Focus on high-impact areas: Identify areas with existing momentum and invest more resources there, look for ways to incrementally improve key metrics.
  5. Conduct a Year-End review: Recap performance from earlier quarters, identify strengths, weaknesses, trends, and areas for improvement, use insights to refine strategies for the new year.
  6. Plan ahead for Q1: Review data and KPIs to identify strategic priorities for the new year, create action plans for key initiatives to launch in January, start implementing preliminary steps to prepare in Q4.
  7. Take care of your employees: Hire new staff where there are shortages, train or fire staff that has consistently underperformed, encourage and engage with your talent, provide development opportunities.

Don’t be ashamed to seek out help.

We realize that this can be overwhelming.?

There’s no shame in asking for help, especially from sources who have expertise or knowledge about what you’re going through, like Poka Yoke Solutions. In fact, sometimes we are able to see things more clearly and with better objectivity than internal sources. That makes the planning and strategy faster and easier to create and implement.?

At Poka-Yoke, our team has seen it all, and we want to see your success in Q4 and Q1!.

Feel free to contact us to see if it makes sense to get started now for mapping out your plan to an amazing 2025! Email: [email protected]


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Lindsey Schiel

Transformational Leadership Coach | Empowering Women Leaders to Achieve Next-Level Success. | Mother of 4 | Community Advocate

5 个月

Great insights in this article! The analogy of preheating a car to prepare for success in Q1 is spot on. It’s essential for leaders to take proactive steps now rather than waiting until the new year. Evaluating financial health, improving operational efficiency, and prioritizing marketing initiatives are critical strategies that can make a significant difference. Additionally, focusing on employee engagement and development can create a stronger foundation for growth. Your emphasis on taking action in Q4 to avoid missed opportunities resonates well!

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