Predictably Irrational: The Hidden Forces that Shape Our Decisions

Predictably Irrational: The Hidden Forces that Shape Our Decisions

by Dan Ariely

Book Review

·????????Have you ever wondered why you make a bad decision even when you have the facts at your fingertips? You would know if you pick up this book.

·????????This best decision-making book clearly signifies that most of our decisions are irrational. And unlike any other book, it specifies why we are irrational in our decision-making. Even if it seems disheartening at times, it gives us clarity about why we are what we are. Moreover, the book is full of great examples and very enjoyable to read.

Key Takeaways

·????????If you want to understand human behavior at a deeper level, this is the best book you will get. The best part of this book is it doesn’t only talk about decision-making, but labels decision-making as behavior and tries to find out why we behave irrationally at times even when we don’t have any reason to. This book talks about questions like –

·????????Why everything is relative even when it shouldn’t be?

·????????How do expectations impact opinions?

·????????If something is free, is it always a “bargain”?