PR Roundup: February 2023

New eBook: How to Improve Your Media Outreach

How can you break through the noise and get picked up by a media outlet or influencer?

In our new eBook, we provide tangible takeaways and best practices to help you improve your media outreach and increase your chances of securing attention.

We look at how to:

• Create better press releases
• Attract more attention to your news
• Use PR software to your advantage
• Measure the success of your communications

Download this free PR resource here!

Recent Enhancements to the Notified PR Platform?

Notified PR Platform users now have the ability to create eye-catching emails through Custom Newsletters!

Use Custom Newsletters to share GlobeNewswire press releases, earned media coverage plus owned and contributed content. No more wasting time manually compiling content and designing branded newsletters!

Key features include:

• Customizable to company colors and logos?
• Content populated from media monitoring searches in the Notified PR Platform
• Media Exposure, Reach, Engagement, and Sentiment data
• Articles/blog posts with intro or comments
• Distribution lists for recipients

Learn more about Custom Newsletters here.

How to Effectively Use Press Releases in 2023

In this on-demand webinar, you’ll learn how to optimize your press releases and find new ways to reach your stakeholders, including more on:

• The evolution of the newswire, highlighting some of the newest developments and integration with PR software.
• How improvements in press release analytics and performance metrics help PR pros better measure impact and ROI.
• How journalists are viewing press releases today, and what are the most important best practices for PR pros.

Watch the full discussion here!

Smarter Media Contacts Database

You can discover relevant journalists and influencers using our media contacts database. Our smart recommendation engine surfaces global media and influential contacts with the help of AI, and our contacts are regularly updated and verified by our in-house research team.

• Stay ahead of ever-changing media contacts with accurate, verified profiles.
• Create targeted media lists that improve response and open rates.
• Email your contacts directly from the Notified PR Platform for more efficient outreach.

Want to be more successful with your PR outreach? Learn more.

Featured Content

• [BLOG] How a Media Contact Database Can Improve Media Relations
• [CASE STUDY] How Navient Uses the Notified PR Cloud
• [BLOG] 6 Tips to Improve Your Press Release Emails

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