Powerful Marketing Strategy for 2022
Here’s an interesting topic for you today I call “Sequential Content”.
“Sequential Content”, in simple terms, is the practice carried out to keep your potential consumers interested in your brand until they finally decide to buy something from you. Plus, it keeps your current customers active and engaged in the long run.?
You can use this strategy to leverage your sales, your customer/client acquisition and position your brand at the level of highly renowned corporations.
Let me start off by saying that this practice wasn’t taught to me — anywhere.?
I HAD TO DO MY OWN RESEARCH to find out what it was and I practiced A LOT on my own in order to figure out how to master it.?
I’ve always thought that marketing institutions fell a little short especially when it came to network marketing and e-commerce.
Many professional programs taught at these schools keep lecturing students on how to advertise their products via newspapers, radio, or TV; even in this DIGITAL era where EVERYONE is practically INSEPARABLE from their phones, which are THE #1 utilized tools for all types of communication in existence.??
And think about this…
...as we enter a new decade, the digital and social world continues to evolve and grow exponentially around smartphones and other mobile devices.
PEOPLE ARE ADDICTED TO THEIR DEVICES SO LEARN TO PUT YOURSELF THERE.
I’m sharing this with you because after years of research, experience, and trial-and-error I’m hoping to save you headaches and keep you from wasting money.?
This short video has some insights on sequential content, what it is and why it works.
While reading this and watching the video you may be wondering...
… ”Who do I show my sequential content to?”
Custom Audiences.
?
Don’t worry if you’re not sure what that means yet.?
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The Facebook Business Manager makes it simple and offers multiple features to create these custom audiences.?
The business page comes with a feature called “Audiences” which allows you to customize the groups of people that you want to reach out to with your ads.?
You can create a new group, or Audience, out of the people who have watched your videos, and target them with a specific product or service.
But that’s not all.
?
The Business Manager also lets you consult how many website visitors you have and how many people, among those visitors, represent your top 25%.?
You can also upload your own lists of people along with their email addresses and phone numbers, and save them privately inside your Facebook platform.?
So, you can use these identities that you’ve been collecting over the years to promote your business on Facebook in various ways. If you have an Amazon business you can get your customers’ contact information, by going to the section called “Manage my stats”.
Meaning you can create and distribute custom content and offers that support and elevate your current clients and customers.
Nice, right?
Here’s 1 more ninja tip:
?
Online Marketing has demonstrated time and time again that people must see your face along with your brand, as PAID content, before they decide to give you any money in exchange for what you’re offering. So get yourself in your ads as much as possible.
Furthermore, if you decide to create a brand, make sure that it is advertised on DIFFERENT platforms (Facebook, Instagram, and Messenger are the MOST powerful TRIFECTA), as you don’t want to develop any sort of dependency with just one of the platforms available.?
Being seen everywhere is required in the online world if you want to guarantee your success.?
If you haven’t watched the video yet (or if you just want to watch it again after reading all of this), you can watch it here.
(link: https://youtu.be/b8iAFsqgdpE)
Hope you enjoyed this and found it helpful.?
Best,