Power your Digital Business Profile

Digital profiles are essential for any businesses to connect with this new consumer who have far more control over the media they use and the content they engage with. They want instant, easy access to business content and information that’s relevant to their needs at the moment. The stepping stone to reach this new customer is to create a digital profile for your business across search, maps, review, and voice platforms.

Here are some recommendations to make most of your digital profile for your business:-

Complete your business profile: It is important to fill in your details like logo, phone number, your location, business address, hours of operation, photos and website address. A profile is a great place to generate trust and give potential customers to know more about you. A complete business profile is considered twice as reputable by users so it is better to share more information.

Respond to Reviews : Most of the business owners miss this trick. Reviews provide valuable information to both your customers and you. Positive reviews can help the prospective customers in making a more confident decision to buy goods or services and provide an opportunity to engage with the existing customers and create a long term relationship. Negative reviews on the other hand provide business owners visibility into where the business needs to focus and improve.Responding to reviews shows that you are engaged and appreciate the feedback from your customers.

Share updates on your profile : Posts are a convenient way to share fresh content with people who are searching for you. You can use videos, images and even animated GIF’s to engage with the audience in a fun and creative way to drive traffic to websites. By sharing the latest news, offers and events on your profile, you give people additional reasons to choose you. 

Keep your Profile up-to-date: The users expect a business profile to provide up-to date and accurate information about you. For example - sharing seasonal hours, posting images about a new product, service or menu. This can help businesses stand out from the competition and win the attention of new potential customers.

Accept Reservations & appointments : Booking buttons can help your business stand out by making the user’s life easier. It helps users to book an appointment directly from your profile making it seamless for them to convert from browsers to customers. 

About Synup:-

Synup is a digital profile management solution that helps in driving customer acquisition and loyalty for brands by connecting them to right customers across all digital profiles, social media, voice search and search marketing channels. 

To learn more about us, visit www.synup.com