The Power of a Trusted Network and How to Nurture It?

In today's world, building networks with hundreds of people is as easy as sending requests across social platforms, connecting with both known and unknown individuals worldwide. Some people have networks numbering in the thousands. Many of us attend events, swapping business cards with the hope that some connections will prove valuable someday. We often exchange contacts with strangers met at airports or while traveling, and some of these spontaneous connections indeed become valuable. However, networking can feel challenging, especially for introverted or shy individuals who may feel they cannot network as effectively as more outgoing people.

So, how can we approach networking in the most meaningful and impactful way? From my experience, simply knowing someone isn’t enough; building a trusted network is key. How do we cultivate effective, trusted connections with those we meet? Can we build networks on demand, or is a long-term nurturing approach required?

Despite advancements in technology, which makes it easier to connect, successful and reliable relationships still depend on authenticity and trust. Building a trusted network isn’t about shortcuts; it’s about consistency and sincerity.

Here are some essential rules for effective networking:

1. Be Part of a Larger Community Join groups that align with your interests, such as alumni networks, professional associations, or company communities. Belonging to a shared community often enriches the quality of your network.
2. Start as a Giver Being active and helpful within a community makes you visible and builds trust. Offer your time, skills, or support when others need it—whether it's helping organize an event or supporting a fellow member in a challenging time. Giving without expecting anything in return generates goodwill and often encourages others to reciprocate. Interestingly, not only the recipients but also those who observe your generosity may feel inclined to support you.
3. Create Opportunities to Stay in Touch Regular interaction strengthens relationships. Digital tools like WhatsApp, LinkedIn, and Facebook help keep you connected, but try to also meet in person when possible. Attend reunions, community events, or informal gatherings to strengthen these bonds through face-to-face connections.
4. Engage in Meaningful Conversations Passive connections rarely reveal a person’s unique strengths and potential. Take time to have conversations—share stories, ask about others' projects, and learn about their backgrounds. This helps uncover the hidden value within your network, and these discussions often lead you to valuable connections beyond your immediate network.
5. Value Weak Ties as Well as Strong Ties Often, close contacts may not add as much value as your secondary or tertiary connections, who can introduce you to new ideas and networks. While these benefits might not be immediate, they often arise when least expected and at a time when they’re most useful.
6. Start Early Building a network should be ongoing, not just something you do when you need it. Engage in voluntary and community activities whenever possible. Networks built over time are always more valuable, and people are more likely to help when introduced through a mutual contact.

This article comes as we organize our alma mater’s Global Alumni Meet. College of Engineering Guindy’s Alumni Association, with a legacy spanning 100 years, is celebrating its centenary this year. The CEG Global Alumni Meet is scheduled for January 3 and 4, 2025, at CEG. I invite all my fellow alumni to join us at this event and seize the opportunity to build valuable networks that will benefit both their professional and personal lives.

If you’re a CEG alum, please register today at https://www.cegam.org/registration .

Photo Credit https://www.dhirubhai.net/in/govindkarup/ . Thank you Govindarajan Karuppaian