The power of shape: how geometry can tell a story in design

Shapes are everywhere around us—structured in architecture, free-flowing in nature, or intentionally crafted in design. But shapes are more than just visual elements; they carry meaning, evoke emotions, and tell stories. When thoughtfully applied, geometry can transform a space, a print, or an object into something memorable and emotionally resonant.

Shapes as universal Language

Geometric forms have been used across cultures and centuries to convey ideas. Think of ancient Greek columns, Islamic tile patterns, or Bauhaus designs. These shapes often symbolize something greater—order, balance, or even rebellion. In design, circles might represent unity or continuity, while sharp angles can convey energy or movement. The choice of shapes is never just aesthetic; it’s a way to communicate without words.

Emotional impact of geometry

Shapes can affect how we feel in a space or when interacting with a design:

• Curves soothe: Rounded forms are often seen as welcoming, soft, and approachable. They create a sense of flow and comfort, perfect for spaces or designs meant to feel organic or nurturing.
• Angles energize: Triangles, squares, and other angular forms can feel dynamic, strong, or even edgy. They create contrast and grab attention, making them ideal for bold statements.
• Isolation versus connection: The way shapes interact—or don’t—can evoke feelings. An isolated circle in a composition might represent solitude, while overlapping forms suggest connection and harmony.

Geometry in my work

For me, geometry is about balance and emotion. In my prints, I often explore how shapes can touch, overlap, or remain apart to reflect themes like connection, tension, or individuality. For example:

• A bold black circle surrounded by fragmented shapes might symbolize isolation or focus, drawing the viewer’s attention to what’s left unsaid.
• Flowing shapes that interlock can evoke a sense of community, movement, or evolution.

Bringing geometry to life in interiors

In architecture and interior design, geometry influences how people move through and feel within a space. Repeating patterns create rhythm, while unexpected forms can break monotony and invite curiosity. For example, a geometric mural or bold printed upholstery can act as a focal point, sparking conversation and injecting personality into an otherwise neutral space. Shapes become more than visual—they become an experience.

Conclusion

Geometry isn’t just a tool; it’s a storyteller. Whether in prints, spaces, or products, the forms you choose and how they interact can define the narrative of your design. It’s about more than making something beautiful—it’s about making people feel and think differently. And isn't that the ultimate goal of any design?