The Power of Self Branding & Self Existence!
Priyanka Taikar
Chief People Officer of the Year??| VTEST Software | Global 200 Power Leader in HR for 2024 | HRAI-Young HR Leader Of The Year & 40 Under 40 | APAC-HR Excellence??| D & I Champion | Super 30 HR Leaders | NHRDN
Do you want to be happier??, have more influence, be a better decision-maker, and be a more effective leader? Branding & Self Existence, then, is the most important muscle you need to develop. It's what will keep you on target to be the best version of yourself and the best leader you can be.
In an era where people’s attention spans are getting shorter by the minute, the need to make an impression is more important than ever. And the best way to do this is by creating a solid and memorable brand identity.
It’s no secret that social media has fundamentally changed the way we all work, providing exciting new ways to collaborate and communicate with others. We’re big believers in the power of this type of open exchange and learning, especially as it relates to our business and helping folks improve the way they connect and work.
Branding & Self Existence is the unique combination of skills and experiences that make you who you are. It’s what makes you unique and sets you apart from everyone else. When people feel like they know who you are and what you stand for, they’re more likely to trust you.
Branding & Self Existence is what shapes the perception of an individual in the eyes of the public. Self Branding is all about building your reputation, creating an image of yourself for the outside world and marketing yourself as an individual.
However, many of us grew up with the message that you should not show your emotions, so we attempt to ignore or suppress them. With negative emotions, that doesn't go very well for us. We either internalize them (resulting in anger, resentment, depression, and resignation) or we externalize them and blame, discount, or bully others.
Lack of Branding & Self Existence can be a significant handicap in leadership.
Strengthening Branding & Self Existence has its own variety of benefits. Few of my observations are:
?? It gives us the power to influence outcomes.
?? It helps us to become better decision makers with high self-confidence so, as a result, we communicate with clarity and intention.
?? It allows us to understand things from multiple perspectives.
?? It frees us from our assumptions and biases.
?? It helps us build better relationships.
?? It gives us a greater ability to regulate our emotions.
?? It decreases stress & makes us more cheerful.
The Eurich Group has researched the nature of Self Existence. Their research indicates that when we look inward, we can clarify our values, thoughts, feelings, behaviors, strengths, and weaknesses. We are able to recognize the effect that we have on others. Eurich's research finds that people with Self Existence are happier and have better commitments. They also experience a sense of personal and social control as well as higher job satisfaction.
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Here are the secrets to understand the power and to create and develop your Self Brand & Self Existence:
1.??Communicate your message`s worth
Communicating the value you provide?is a terrific approach to staying connected with others. However, you must highlight your strengths and contributions consistently at every interaction.
2.??Respect yourself & those around you
Respect for oneself and others can be seen in recognizing and accepting one's talents and faults and offering perspectives without judgment. The implementation of this proposal relies on changing the focus of all communication from judgmental to collaborative. Don't work for the audience; instead, work with them.
3.??Maintain a firm grasp on your identity & principles
Creating a successful brand necessitates striking a delicate balance between empathizing with and catering to your target audience while staying true to your values. The greatest way to establish a reputation is to be unwavering in your commitment to your core values while remaining flexible where necessary. The goal should always be to develop an approachable reputation by being reliable, self-aware, outspoken and interactive.
4.??Keep your compassion & credibility high
To win over your listeners, you need to demonstrate that you care about them?and know what you're talking about. A little compassion can go a long way. On the other hand, credibility helps build trust.
5.??Look for ways to add value and help others
Providing values?to your audience should be a top priority when creating a self-brand. Create a story that people will want to read. You can help others by providing wisdom and anecdotes from your own experiences. Compared to bland self-promotion, anecdotes from one's life tend to stick in mind for much longer.
6.? Focus your attention on the benefit of your audience
Everyone, including your audience, should benefit from self-branding. If you want people to buy your product, donate to your cause, or otherwise take action, you need to show them how doing so will benefit them.
7.??Influential Story Telling
The artful description of the content by making it an experience rather than statement is the vital component of the story telling. Narrate your stories like the bollywood style so that the audience never lose the interest. The next important parameter to make it constructive is the voice modulation while describing different moods while speaking.
When you integrate yourself with your existence and self brand, you have a powerful strength that can help you reach your goals faster and easier.