Power, Price, and Problem: The POC Trinity

Hey peeps,?

Ever feel like your proof of concept (POC) deals vanish into thin air? Meet Deren R. , the SVP of Sales at JustCall , who's cracked the code to running POCs that actually close deals (and not just eat up your quarter!).

In this power-packed episode of 30 Minutes to President's Club , Deren breaks down his battle-tested POC playbook with podcast hosts and 30MPC founders Nick Cegelski and Armand Farrokh .?

From identifying the perfect moment to initiate a POC to ensuring you're not just giving away free software – this episode is your ticket to POC mastery.

Get ready to learn:?

?? The magic "3 Ps" framework for POC success (Problem, Power, Price).?

?? Why parallel-processing vendor review during peak POC excitement is your secret weapon.?

? How to use POCs strategically to get executive buy-in (and why you should!)

If you're ready to turn your POCs into a predictable pipeline of wins, this episode is a must-listen.?

Listen on your favorite platform:

Apple | Spotify | YouTube

Think this was good? Just wait till you see what we've cooked up for next time! Keep that Just Talk subscribe button warm! ??

Not Your Average Sales Resolutions (We Promise)

Let's dive into what Gartner's latest research reveals about transforming your sales game (and yes, they've got the data to back it up ??) and make those new year resolutions that actually matter.?

Resolution 1: Ditch the gut, embrace the data

With 60% of sales organizations ditching the guesswork and embracing data-driven decisions, it's time to sharpen your analytical skills. Learn to gather, analyze, and interpret customer data like a pro.

Resolution 2: Being adaptive is the name of the game?

To become a sales Jedi, embrace hyper automation to handle routine tasks (like JustCall's AI Voice Agent handling those discovery calls!) while you focus on strategy. Use digital tools that will help you sell effectively across all channels (because that's where 80% of B2B interactions are heading). Use AI-powered insights to make smarter, faster decisions that give you a competitive edge.

Resolution 3: Crack the millennial code?

Millennials are calling the shots in the business world, and they're a tough crowd to please. Traditional selling simply won't cut it anymore. To win them over, your strategy needs to embrace digital-first engagement and self-service options because these digital natives mean business. Create an unforgettable online experience and AI-powered personalization that makes every customer feel like your only customer.

Resolution 4: Be your customer’s decision-making GPS

Buyers today are drowning in data but starving for clarity. Stand out by helping them make sense of complex buying decisions. Mix in interactive demos and virtual tools that actually make sense, and watch buyer confidence soar from 'maybe' to 'must-have.'

Here's to 2025: May your pipeline be full and your commission checks fuller! ??