The Power of Partnerships: The Role of Connectors in Building Stronger Communities

Imagine a family trying to navigate the challenges of raising a child. While the parents are central figures in the child's life, the support and wisdom of the extended family, friends, schools and neighbours can be invaluable. ?

The timeless Nigerian proverb, "It takes a village to raise a child,” beautifully encapsulates the essence of community and partnership. In essence, it underscores the idea that by pooling our resources, knowledge, and care, we can create an environment where children, and families, can flourish. It reminds us that humans are inherently communal creatures, thriving when we come together in partnership to support, share experiences and connect with each other.

From personal relationships to business collaborations, partnerships serve as the glue that holds us together, and plays a crucial role in enhancing the wellbeing of individuals and communities alike. ?

So, partnerships, whether personal, professional, or community, are the building blocks of society. Central to the success of these partnerships are individuals known as "connectors" who serve as the linchpins, facilitating and strengthening connections that benefit society as a whole. Connectors are individuals with a unique ability to bridge gaps, unite diverse perspectives, and catalyse positive change. They are the architects of collaborations that really matter.

Connectors: The Architects of Partnerships

Connectors are instrumental in the success of partnerships that benefit the community. They possess a unique set of skills and attributes that enable them to bring people together, fostering cooperation and collaboration. These individuals are often natural communicators, empathetic listeners, and skilled negotiators.

In personal relationships, connectors play a pivotal role in resolving conflicts, fostering understanding, and strengthening bonds. In the corporate world, they bridge the gap between different departments, teams, or organisations. In the broader community, connectors foster social cohesion, shared goals and better outcomes.

“Connectors” have an important role to play, and my experience tells me that there are (at least) three types:

1.?????? The identifier – sees the bigger picture and has access to a wide variety of connections from which to piece together a partnership map. This person takes the time to understand the endgame and then suggest avenues that can be pursued to achieve an aim, such as creating a breakfast club or study hub.

2.???? The introducer – may not see the bigger picture but they have personal connections with those that can develop, establish or expedite an activity, platform or program. For example, a bulk food supplier that they know, a local council member they regularly meet and a facilities manager they once worked with, may be able to achieve a positive result for a community activity. The introducer is that critical linchpin that relishes connecting the dots people.

3.???? The reinforcer – specialises in the maintaining of relationships. In sales terms they may be considered the account manager of sorts. Their best work for the partnership is done over time and their check-ins, updates and communications often have an adhesive effect that bonds the collective efforts in service of the benefits they deliver.

Partnerships for a Brighter Future

Whether addressing global issues like poverty, social inequality, or even hyper local challenges, partnerships are the key to driving positive change. And at the heart of these partnerships are connectors, individuals who possess the unique ability to unite diverse interests and perspectives.

Important questions to ponder

Who are the connectors in your community or your organisation? What type of connector are they? Are they aligned to the projects and purposes that you wish to pursue? And crucially, will you approach them, will you encourage them to lean into their specific skillset (perhaps even passion) and help build stronger partnerships, communities and families?

And finally, are you in some way a connector – reaching out to create partnerships that will see not just a brighter future for your organisation, but for the whole community?

The answer is up to you.