The Power of Music in Your Podcast
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Not all music is good music.
You know that feeling when a great movie's music immerses you in the story?
Podcast music can do the same thing.
The audio you choose sets the tone for your show, grips your audience, separates segments, and makes your podcast unique.
Intro Music
Your intro plays at the beginning of your show and fades out as your content starts. It sets the mood and represents your brand. Radiolab, for instance, uses a brief electronic sample with “Listener-supported, WNYC Studios” to create an immediate sense of curiosity and familiarity.
Outro Music
Outro music plays at the end of your episode. It can be the same as the intro or a different track to provide closure. Michelle Skeldon’s Be More. Make More. uses the same upbeat track for both, offering consistency.
Segment Transition Music
Some podcasts use segment transition music to indicate moving from one segment to another. This is useful for shows with multiple parts or interviews. This American Life excels at this, using transitions to keep the audience engaged.
Where to Find Your Music
Most popular songs are copyrighted, so you can't use them. Ensure you have the rights to any music you use. Hire someone for original music through Fiverr.com or find royalty-free music on Audiojungle.net.
Make Your Podcast Stand Out
The right music can turn a good podcast into a great one. Choose wisely, stay consistent, and keep your audience coming back for more!