The power of knowing your ICP
Matthew Todd
AI Consulting Expert | Free Pilot to Slash Costs with Custom AI Agents | Boost Efficiency & Growth
I'm excited to share the latest episode of Inside The Scale Up where we interview founders of successful SaaS companies so that you can hear their story and apply their lessons to your own business.
On this week's episode, we talk to Kirsty Dawe , CEO of Webeo
We learn the importance of developing an ICP and the power of staying true to that, as well as discuss the relationship between content and outbound efforts in sales and marketing.
I hope you enjoy this episode. As always, you can listen below or subscribe in all the usual podcast places or directly on our website..
Also, we really want to hear from you about what you want to see more of on the podcast. There's a really short survey here - https://7tj53j331he.typeform.com/to/MuTvTGn1 so let us know what you think!