The Power of Clarifying and Simplifying Your Vision
Charlie Rhea
I help develop and empower leadership teams to get stronger alignment and accountability!
Overview:
Topic: 8 Powerful Questions to Simplify Your Vision
Time: 15min
Takeaway: Clarify and Simplify Your Vision by using 8 Powerful Questions
Tool: The Vision/Traction Organizer? (V/TO) https://www.eosworldwide.com/vto-download
Tip: Begin with the end in mind and then work your way backward!
Try: Start with question number 7 – what are your top 3-7 business priorities for the next 90 days? Make one of those priorities to fill out the rest of the V/TO with your Leadership Team!
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*Like learning by watching instead of reading? Check out my video on this topic:
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Introduction
Vision is important, but purpose is even more important. Where are you going as a company? Yes – that is a great question! But more important than where is WHY are you going there? When you start with why it helps you move with greater purpose and clarity! You can get and stay motivated when you consistently go back to the why. But what about the how??? If the vision is "Where to go and why to go" where does the "how to get there" fit in? In the EOS world, that answer lies in the Traction Component! But you get a taste of "how" by creating a Marketing Strategy and creating 3-7 90-day business priorities! The Vision of a Company all comes down to answering 8 simple yet profoundly powerful questions. To the extent you can clarify and simplify your answer to these 8 questions, you will be able to better achieve them!
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EOS provides results around three fundamental concepts: Vision, Traction, Healthy.
1) Vision:
2) Traction:
3) Healthy:
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How does it do this?
EOS was created to clarify, simplify, and achieve the Vision of an Entrepreneurial type company. It does that by clarifying and simplifying your business into 6 Key Components called the EOS Model?. To the extent you and your Leadership Team can get 80% strong or better in the 6 Key Components, the business will start to run smoothly and become self-sustaining! As goes the Leadership Team so goes the rest of the company.
There is a proven process that acts as a guide or roadmap for success on this journey to strengthen the 6 key components. For mote details, check out this video here:
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Here is an overview of The EOS Proven Process:
Get with your Leadership Team and watch the video above. If it makes sense, reach out to me for help! Follow these 5 steps below:
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Step 1 – 90 Min Meeting
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Step 2 - Focus
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Step 3 – Vision
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Step 4 – 90-day world
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Step 5 – Graduation
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Where do you start on the journey?
As contrary as it may sound, start with building Traction first, then Vision! Get momentum! Create easy and quick wins! Generate high levels of FOCUS! Then clarify and simplify the vision. Once you are 30 days into the EOS Journey, work on your Vision as a Leadership Team. Whether you are using an EOS Implementer (highly recommended) or doing a version of "self-implementation" start with the following areas:
Start with the Focus Day! Then create the Vision! From here, you enter the 90-Day World!
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Why does Vision Matter?
According to Wickman, most entrepreneurs can see the vision, but they make the common mistake of thinking others can see it too (2012, p. 29). When you clarify and simplify your vision, you and your Leadership Team will make better decisions about:
??? - People
??? - Process
??? - Finances
??? - Strategies
??? - Customers
Bottomline: having 100% alignment across the company around the Vision solves a lot of problems.
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How do you get strong in the Vision Component?
Focus on the V/TO Tool - answer 8 simple questions.
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Where did the Vision/Traction Organizer (the 8 questions) come from?
Gino had a friend who presented a lengthy business plan to his dad. They shortened it to 10 pages. Then to 2 pages. This company became the #1 Real Estate Sales Training Company in North America! He also borrowed some from Verne Harnish – founder of EO and Scaling Up. He talks at length about the idea of a business plan. It is a simplified approach to strategic planning.
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What are the 8 Q's?
1. Core Values - What are the Core Values of our organization?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly are Core Values?
How do you use your Core Values?
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2. Core Focus - What is the Core Focus of our organization?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly is the Core Focus?
How do you use your Core Focus?
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3. 10-Year Target - What is our target in the next 10 years?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly is the 10-Year Target?
How do you use your 10-Year Target?
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4. Marketing Strategy – What is the Marketing Strategy to help you get there?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly is the Marketing Strategy?
1) Target Market - who is your ideal client? (WHO to talk to)
2) 3 Uniques (WHAT to say)
What are the three things that make you unique?
3) Proven Process (WHAT to say)
4) Guarantee (WHAT to say)
How do you use your Marketing Strategy?
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5. 3-Year Picture - Where are you going in the next 3 years?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly is the 3-Year Picture?
How do you use the 3-Year Picture?
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6. 1-Year Plan - What needs to happen this next year to be moving in the right direction of our 3-Year Picture?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly is the 1-Year Plan?
?How do you use the 1-Year Plan?
7. Rocks - what MUST get done over the next 90 days?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly are Rocks?
How do you use Rocks?
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8. Issues - What are the KEY issues to solve?
Here are some additional questions that help clarify and simplify what is at the essence of this question:
What exactly are Issues?
How do you use your Issues List?
Summary:
Focus on the discipline of consistently sharing that vision. The goal is to cultivate a rhythm and routine in your company of regularly sharing the vision so that there is one vision, one voice, and one team. You are trying to empower your team to be one! As you do this, you will find that team health goes up because the environment you are cultivating is unity. End goal: 100% of your team is on the same page, rowing in the same direction.
?For more help, check out this article:
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Challenge:
Over the next 30 days, you and your Leadership Team focus on 5 areas:
1) Develop a common language around The Five Leadership Abilities.
Read this article and watch this video. Get on the same page around the importance of these leadership abilities. Commit to breaking through the ceiling and getting unstuck as a Leadership Team.
2) Create the right structure (build out the Accountability Chart)
3) Set 90-Day Business Priorities
3-7 as a Company
3-7 for each individual leader
4) Develop the right meeting pulse
Read this article and watch this video. Get on the same page about the importance of the Level 10 Meeting. Set up a date and time. Make it the same day, same time. Be sure to start on time and end on time. Follow the specific agenda. Assign someone to be the facilitator and someone else to be the notetaker. Start running weekly Level 10 Meetings!
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5) Create a "first cut" at your Scorecard!
5-15 measurables (weekly numbers) at what a great week looks like for your company. Read this article and watch this video
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Most of all - reach out for guidance in your journey! I am happy to walk you through this process! If so, we'd start at the beginning - doing a 90 Min Meeting with you and your Leadership Team. This will give you an overview of What EOS is, Where it came from, What the Tools are, and How it works with the Process. This is a transformational session! It is the RIGHT first step in the EOS Journey!
?Not convinced? Watch this 5-minute video and then let's talk!
Final Thoughts:
It all comes down to this: Right vision, with the right strategy, with the right people, on the right seats, going in the right direction, in the right way, following the right processes, managing the right data, solving the right problems in the right way at the root level for the greater good of the company, with the right accountability, in the right culture. Successful businesses operate with a clear vision that is shared by all. They have the right people in the right seats. They take the right time to develop and empower their key leaders in the right way. They have a good pulse on the operations of the company and are monitoring and managing the key numbers on a weekly basis. They are able to identify and solve problems quickly in an open and honest environment. They document the key processes that run the company and teach and train others on them so that there is a Followed by All (FBA) culture of high accountability and execution. They establish priorities for each department and employee and follow up with it through discipline and true accountability. Clarify and Simplify your Vision to better Achieve it!
Additional Resources:
1) Free 30-Day Trial of Ninety.io *This software will simplify and streamline all the EOS Tools in one place!
2) Free Download of the V/TO Template:
3) Free Chapter of the Book "Traction" by Gino Wickman:
4) Additional Article on this topic:
5) The 5 Min Meeting: *Learn about EOS in under 5min!
6. The State of the Company Address:
?7. The Five Leadership Abilities:
8. The Level 10 Meeting:
?9. The Scorecard:
10. The EOS Proven Process:
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Absolutely crucial to align your entire team around the vision for maximum impact. ??