Power BI Modeling & Data Integrity, AI models in Marketing, and Master Data Management in Healthcare

Power BI Modeling & Data Integrity

Creating a data model in Power BI is part of the fun. Star schemas, best practices and all the fundamentals that are necessary for a complete, centralized dataset.

In our most recent Power BI User Group Meetup, George Bryant, Partner at?Fulton Analytics , focuses on how to make sure that model has all the data integrity and stability you need it to have, including?data testing, relationship management and methodology & best practices around ensuring what you reports show are foolproof.?Read More

RFM Analysis: Your Key Machine Learning Model for Targeted Marketing Campaigns

For hospitality and retail brands, understanding your customers and their purchasing behavior is critical to long-term success. With today’s data management technology, you have a wealth of information about your customers at your fingertips. And with the right strategies in place, you can extract plenty of helpful insights.?

At SkyPoint Cloud, we leverage RFM analysis,?powered by AI , to help our retail and hospitality clients understand their customers’ purchasing patterns.?

RFM stands for: recency, frequency, and monetary value. Learn more about the three attributes of this machine learning model that make up RFM,?to?break your customers into segments, which you can then use to inform and adapt your marketing strategy.?Read More

Software Alone Can’t Support Master Data Management in Healthcare

The healthcare industry is in the midst of rapid digital transformation. With the adoption of various digital channels also comes the proliferation of provider and patient information.?Managing this data is a major headache for healthcare organizations as they juggle multiple data sources, cloud-based platforms, and legacy systems. As a result, more organizations have adopted?master data management ?(MDM) solutions to help manage their data.?

Before starting SkyPoint Cloud, Tisson Mathew was the CTO at a major healthcare payer. In 2016, he recognized the need for an MDM platform and started weighing options. But it quickly became clear this was not an easy solution to nail down.?Read More

Upcoming: Robotic Process Automation (RPA) In A Day Virtual Workshop - 3/15

RPA in a Day?(RPAIAD) is a beginner-level training designed for everyone to learn automation. No matter if you are a business expert or IT developer, you will learn to develop RPA-based automation in a single day using UI flows. Join us for this free workshop, Wednesday, Mar 15th 9am-4pm PST.?Register

In-Person Networking Event: Power BI User Group Meetup - 3/23

Attention job seekers!

If you’re looking to advance your career in the exciting world of data analytics and visualization, this is the networking event for you!

Join us for an exclusive?in-person?gathering of Power BI and Power Platform professionals from 4:30-7pm at?Bar Cala ?in Portland, OR. Connect with like-minded individuals who share your passion for utilizing these powerful tools to drive business growth and generate data insights.?Register

Product Spotlight: Unified Customer Data Built on a Data Lakehouse - Unbundling CDP

A new era of data has arrived. Users are more in control of their experiences and brand and privacy expectations have never been higher. Unified data, analytics and insights are vital for delivering personalized experiences regardless of industry.?

Using AI, SkyPoint’s customer data platform (CDP) creates new dimensions for understanding and segmenting your customers into high-performing audiences. Our predictive models leverage unified customer data to pinpoint and mitigate potential sticking points, or capitalize on previously unseen opportunities for engagement.?Read more