The Possibilities a Blank Package Can Bring
We all remember going to our local fish and chip shop, ordering a battered sausage and chips, and receiving a grease soaked bundle, wrapped with all the homely hamfistedness of an elephant. We loved it - unwrapping dinner from yesterday's newspaper always felt like an occasion. Things are changing, however - food safety laws mean that we can no longer pack our food in newspaper, relying instead on characterless brown or grey paper. But this plain paper presents an opportunity. Package your food in branded packaging, and you can make sure that people know exactly where your customers buy their evening takeaway - and bring characterful packaging back.