Positioning Your Solutions During POA Implementation

Positioning Your Solutions During POA Implementation

Plan of Action (POA) implementation marks a critical period as pharmaceutical organizations move from strategy to execution. For service providers, this transition creates unique opportunities to position solutions that support effective implementation while addressing emerging challenges.

Our recent survey of pharmaceutical executives shows that organizations frequently identify capability gaps and resource needs during POA implementation that weren't apparent during planning phases.

Key Implementation Challenges Creating Opportunities:

  • Gaps between strategic ambitions and execution capabilities
  • Resource constraints impacting implementation timelines
  • Need for rapid capability building and team alignment
  • Integration challenges with existing systems and processes

These challenges are reshaping how pharmaceutical companies evaluate and select support partners during implementation. Organizations are particularly focused on solutions that can deliver immediate impact while building sustainable capabilities.

Critical Success Factors

POA implementation typically follows a 90-day cycle, with specific needs emerging at different stages. Understanding this cycle is crucial for effective solution positioning. The first 30 days reveal execution gaps, days 31-60 focus on addressing challenges, and the final 30 days emphasize optimization and sustainability.

Essential Elements for Solution Positioning:

  • Show clear alignment with specific POA objectives
  • Demonstrate rapid implementation capabilities
  • Present low-risk deployment approaches
  • Provide clear metrics for measuring impact

Implementation Guidance

Start by understanding your clients' specific POA priorities and implementation timelines. Map your solutions to emerging needs while being mindful of resource constraints and change management requirements. Focus on opportunities where you can demonstrate clear differentiation and proven impact.

Avoid the common mistake of overwhelming already-stretched implementation teams. Instead, present targeted solutions that address specific challenges while minimizing operational disruption.

Success Principles:

  1. Lead with insights about implementation challenges
  2. Show proven approaches to rapid deployment
  3. Present clear metrics for measuring success
  4. Demonstrate understanding of change management needs

Organizations that can effectively support POA implementation position themselves for longer-term strategic partnerships. The key is demonstrating both immediate impact and sustainable value in building execution capabilities.




Having guided numerous service providers through successful POA implementation support initiatives, I understand the complexities of aligning solutions with execution needs. My experience has given me unique insights into what drives success during this critical period.

I'm offering a complimentary POA Implementation Strategy Session where we will:

  • Assess your current implementation support approach
  • Identify specific opportunities for immediate impact
  • Develop practical strategies for solution positioning
  • Create an action plan for timely execution

To schedule your session, email me directly at [email protected].

The POA implementation period represents a crucial window for establishing strategic value. Let's ensure your organization is positioned to capitalize on these opportunities effectively.

This article makes a great point—execution gaps are inevitable, but how organizations respond defines their success.

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Measuring success beyond implementation is critical. Companies that track long-term sustainability will create lasting strategic value.

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Resource constraints and system integration challenges can derail even the best plans. A structured, phased approach makes all the difference.

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Claire Davids

Sales Training & Coaching Expert | Pharma, Biotech & Med Device Industries Specialist

1 周

Overwhelming already-stretched implementation teams is a common mistake. Targeted, strategic support ensures smoother execution and better adoption.

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A well-planned POA means nothing without strong execution. Organizations that prioritize alignment and adaptability will see the best results.

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