Positioning African Founders in light of the US & G7 Partnerships and Global Infrastructure Investment in Africa
Africa's strategic geographical location and population make it a one-of-a-kind case study. Africa is expected to have nearly 25% of the world's population by 2050, making the potential for African startup ventures enormous. It's no surprise that the US is resetting its relationship with the nations of the world's fastest-growing continent in order to tap into their diverse #ecosystem and has expanded access to the region's resources and free trade zones.
This renewed partnership has made it clearer that businesses will flourish and perform astronomically well over the course of the next 50 years. In order to make the area safe enough for entrepreneurial activities and attract foreign investors, security issues will also be addressed. The U.S.-African collaboration is expected to encourage, renew, and strengthen existing businesses as well as suggest and develop new and original initiatives for the African continent as a whole, African startup founders must start preparing their ventures for potential #partnerships with foreign VCs and investors.
What can African Founders do?
As more #investors and venture capitalists realize there are genuine rewards to be earned in African international technology marketplaces, now is as excellent a time as ever to recruit U.S. investors and entrepreneurs for your foreign startup. These are some tactical moves you may undertake to get potential American partners to invest in your product.
Become a U.S Based Legal Structure
The best time to convert your startup into one that can be invested in by US citizens is right now. Flipping your startup entails reincorporating your startup in the United States while also making your initial business a subsidiary of the new U.S. business and reissuing U.S. shares to foreign #stakeholders (in this case, Investors).?
Many funds and investors are hesitant to invest in an international company because of the draconian tax reporting requirements imposed by regulatory bodies, as well as fear of the Securities and Exchange Commission. Although it may appear to be a minor step, it is critical when seeking large investments from foreign investors.
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Attract Attention
The renewed US-African partnership provides your startup with a kind of market entry #opportunity into the US financial markets, allowing you to attract customers from all over the world. Make your startup's product marketable. Determine what your potential target audience might want, how to make it, and how to sell it to them while collecting feedback from test trades. Once you've found a product that fits your market, you must position your startup for the most popular stories. You'd need a well-practiced and well-rehearsed narrative that takes most people through a story arc and convinces them that your startup is bound to be something big.
Get Introductions and Meetings with Investors
Once you have a strategy and a narrative, you should determine which investors are a good fit for your startup and how to pitch them based on their particular areas of interest. Of course, you have to use examples and communication strategies that they can understand and relate to.
?For these types of meetings, preparation is essential, and you should understand what you and potential investors stand to gain from a successful meeting.
?It's great to draw investors based solely on a recent collaboration, but that shouldn't be the goal. #KnightVentures can take you past the point of success. Startups only achieve success when they surpass the benchmark of their Initial Public Offering (IPO) and/or Merger and Acquisition (M&A). Reach out to us today!