Point of View - Volume 3

Point of View - Volume 3

This week on Point of View, we discuss the potential pitfalls of digital strategy within your business and how to avoid them. Plus, check out our new monthly email newsletter,?Vantage Point, bringing you more in depth view points, opinions, insight and thinking from digital transformation specialists.


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Opinion / Digitising

Does digitising without strategy cause more harm than good?

Have you ever heard the phrase "throwing technology at the problem"? This is exactly what happens when a business digitises without a clear strategy in place.

But what can you do to avoid making that mistake? Here’s our points to consider.

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Opinion / Data

Are you data driven or data collecting?

Collecting as much data and insight as we possibly can has become a common trend across all industries. After all, the more data you have, the better equipped you are to make informed decisions, right? Not necessarily.

We discussed data addiction and how to avoid ‘analysis paralysis’ in your business.

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close up of an athlete on the starting block ready to start their race with a baton in hand

Opinion / Digital Skills

Can sport and physical activity overcome its digital skills gap?

Following the recent release of UK Active’s Digital Futures 2022 report, it’s clear that the need for digital innovation in the industry is more pressing than ever. But why exactly is this the case, and what can be done about it?

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