TO THE POINT | JANUARY 2024

TO THE POINT | JANUARY 2024

Our latest BeFi Edge article delves into the intricate relationship between income and happiness through the lens of behavioral finance. Explore valuable insights into the nuanced effects of income changes on client well-being, encompassing not only immediate happiness but also various financial and social dimensions.?

Learn practical strategies to effectively guide clients through the potential pitfalls associated with increased income, providing a roadmap for sustaining lasting financial happiness.

Read the article

NEW Pulse Check - Outcome Bias

Introducing our exclusive 30-second Pulse Check measuring Outcome Bias – a quick, insightful survey designed for Financial Professionals to engage with clients and add value. Outcome Bias is the tendency of individuals to judge the quality of a decision based on the result rather than the process or information available at the time of making the decision.

Here's a quick example of Outcome Bias: Imagine a student who decides to study for a test by randomly guessing the answers without any preparation. Surprisingly, the student scores well on the test. Now, someone observing this might conclude that guessing without studying is an effective strategy.

However, this conclusion is influenced by the outcome (good test scores) and ignores the flawed method (random guessing).

Learn more about pulse checks

Meet Our New BeFi Agile Coach?

Atlas Point congratulates Jermal L. Seward II, Esq., RCCTM for earning the BeFi Agile Coach??certification by Atlas Point as of January 2024. Jermal is a solution-driven business strategist, general and corporate attorney, and has led Financial Professionals through complex transitions in their businesses for over 10 years. To schedule a time to meet Jermal and learn more about his coaching, click here.

If you would like to learn more about Atlas Point's personalized coaching, you can contact Mary Waller, Head of Advisor Success.


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