Pixelated Perspective #4: (caugh)
Sometimes, it's hard to find the right words. However, there are some rules in writing that we often ignore daily. I came up with the post of Chase Dimond, and for me, especially, "pronounce" is the one to go for. One person must always work hard on a text: the author or the reader. In a time when many marketing people copy blind ChatGPTs word calculation, it is more important than ever. The content becomes more and more average. Average marketing for average people. It might work if you're selling fast-moving consumer goods. If not, Here are three thumb rules for your next copy :-)
Fan Trailer: Tokyo Drift 2023
If you're into cars, you know this one. A Nissan Skyline GT-R (34) aka Godzilla. There's a creative team, as they call themselves, based in Tokyo that came up with the idea to bring the Tokyo Drift into 2023. They produced a lovely remake / indy / fan trailer. It brings back some old vibes, of course. It's the famous remake of the car, song, and beautiful scenery around Tokyo. If you're into FF1-3 (the rest is shit :D) - take this 1:32. There's no preview for LinkedIn, so here's the link
Ad-Concept for Ricola
领英推荐
This is an old one. But a good one. The Miami Ad School (Europe) created the print ads for Ricola 9 years ago. It's a student work. That's what I got from Ads of the World, where I found more information after I saw one of the three media assets somewhere on one of the meme walls on the internet. It's bright, it's funny, it's relatable. That's what I like about them. It's an idea that transfers a situation where you, as a participant, have to finish the thought. Whatever comes to your mind. This freedom of individual processing of sentences makes the asset awesome for me.
You can find the other assets at https://www.adsoftheworld.com/campaigns/friend
Forget no one on Spotify
You'll probably have already heard about this one. It was all over the media and I stumple upon it this week again. It's forgotify, where you can listen to songs that no one was listening to.
That’s why we were so shocked to learn that millions of Spotify songs had been played only partially or never at all. A musical travesty, really. So we set out to give these neglected songs another way to reach your earholes, and Forgotify was born.
If you need some new songs in your playlist. This might be a way to go.
I wish you a relaxing easter