Piwik PRO Signs an Open Letter Advocating for a Tighter ePrivacy Regulation

Piwik PRO, together with twelve other companies, signed an open letter urging EU member states to include strong privacy safeguards in the new Privacy and Electronic Communications Regulation (ePrivacy Regulation).

The letter is an initiative of Articl8, an industry group of pro-privacy companies that thrive despite facing harsh competition from businesses that harvest personal data.

In the letter, we express our support for a strong ePrivacy Regulation that compliments the principles and achievements of the GDPR. In our belief, a tighter legal framework will not only better protect the privacy and confidentiality of electronic communications, but also improve competitiveness and innovativeness in the Digital Single Market.

Additionally, we point out pressing issues that should find their place in the new ePrivacy Regulation, namely:

• A ban on “tracking walls”. 
• A free and informed consent as the only legal ground for processing communications data, due to their sensitive nature. 
• An application of privacy by design and by default principles in hardware and software development. 
• A ban on using backdoors in software and hardware – a practice that undermines the security of data encryption.

For more information about the initiative, visit this link.