Pisano Academy - Keep the Tab Open #3: Increase Revenue With Optimized CX

Welcome to the third issue of Pisano LinkedIn Newsletter! Stay tuned with us as we provide fresh news and information from the experience management world every other week, right here on LinkedIn! ?

We will focus on different topics, mainly on Customer Experience as well as Employee Experience and the Voice of Customer topics. Of course, this newsletter is not limited to Experience Management only, as you will find inspirational resources that are outside the loop but will be helpful to you professionally.?

We will share insights from Pisano Academy as well as our guest writers, who will contribute with their knowledge.??

Pisano Academy’s Lesson:

Top 4 Customer Experience Management Books Every Professional Must Read?

One of the common habits among CX thought leaders and professionals is reading books, which undoubtedly is among the best resources anyone can seek to learn more about this field. This is especially due to the fact that Customer Experience Management books not only teach you something new and inspiring, but they also offer a perfect insight on the CXM provided most often by an experienced expert.?

In this article from Pisano Academy, we introduce some of the must-read books related to customer experience management. These books are handpicked from hundreds of books in the field, so we highly recommend giving them a chance as they most probably have something interesting to offer to you.?

Experience Word to Learn:

Human-Centered Design?

Human-centered design, also known as HCD, is the practice of incorporating a human perspective in the problem-solving process by increasing the amount of empathy and including people’s approach when testing the prototypes to shape the design.?

Learn more about Experience Management terms on Pisano Glossary. ?

Pisano Diaries:

Jetpack Compose Guideline Series – 3?

Check out this article from Pisano Engineering Team as it digs deeper into Jetpack Compose guidelines by exploring composable functions in more detail, including topics such as stateful and stateless functions. It also demonstrates the basic concepts of state, as well as defines concepts like recomposition, unidirectional data flow and state hoisting.??

What to See:

ROXI Episode 3 ?

Join ROXI from Pisano in a journey ending up with a vast knowledge of experience management. ?

This episode is where you can learn how a business can find its path forward in an ocean of voices. The right voice you need to listen to is not always the loudest one you hear.?

Watch the Video?

What to Read:

Do Your Customers Trust You??

The idea of these trust games is they could be a jumping-off point for a business. We would need to customize the experiment to apply to a business to make something like this work for its questions about trust. Without more information, I recommend looking for points in the customer journey where trust is crucial and zero in on those. Are there things that you can measure here that would indicate trust? ??

Check out this article from Beyond Philosophy to learn more about customer trust and how to assess it.?

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What’s Going on Outside of CX Planet?

The European Innovation Council’s Delays are Putting Startups at Risk?

The machinery of the European Commission has often been criticized for its bureaucracy and inefficiency. Now is an opportunity for them to step up, acknowledge that the process is broken, and fix it.?

Failure to do so will not only cause untold damage to the many startups who were relying on the funding but will provide further evidence that the European Commission should not get involved in private markets.?

Check out this article from Forbes to find out more about this new challenge in the world of entrepreneurship.?