Pipeline Stalled? Here's How to Jumpstart New Leads

Maintaining sales pipelines requires a significant amount of time and effort to establish channels of communication, generate relationships, and build trust. This is why it can be a very stressful experience when one of your channels slows or seemingly stops altogether. You may find yourself thinking, “what did I do wrong?” or “why aren’t these strategies working?”

While there may be some factors at play that are out of your control, with a little digging, you can discover areas of your sales strategy that could use some improvement. Rest assured, once you determine what’s causing the hold-up and make the necessary changes, you can get your sales pipeline back up and running and jumpstart new leads.

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Client Spotlight:?Property Management Company

The challenge: After six months, a new inside salesperson generated no new leads.

The salesperson:

• had a scattered and inconsistent sales approach.
• was using leads lists that didn’t contain potential clients.
• was not effective at positioning the company as a preferred resource.

Our fix:

• We created a systematic sales process that started with qualifying prospects and included what to say at each step.
• We created a qualified leads list to improve the salesperson’s efficiency and effectiveness.
• We created new sales messaging that touched on the prospect’s pain points and a messaging sequence for regular ongoing outreach.

The results: A confident salesperson focused on what the owner of the company wanted to sell, resulting in three new clients after three months of using the new approach.

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Sales Advisors of Florida is a sales consulting firm with a focus on helping businesses grow by developing and implementing a proactive sales approach to generate sustainable revenues.

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