Phygital Splash 61: From Apple Intelligence on iPhones to Mentor's Advice
Welcome to this edition of At Lader’s, where we delve into a fascinating array of topics that sit at the intersection of our offline and online worlds!
From exploring the latest advancements in Apple Intelligence on the newest iPhone models, to offering deep reflections on the current state of culture in a thought-provoking essay, this edition is packed with insights. I also feature key lessons on company revival from a seasoned CEO and much more.
On a personal note, I am thrilled to share some exciting updates. This week, I reached a significant milestone in my mentoring journey—having mentored 100 startups since December 2022. It has been an incredible experience to share my expertise in marketing, brand management, and business growth with so many innovative minds. Through accelerator programs like those with Techstars Paris, Startup Wise Guys, Founder Institute Nordics, and South3E, as well as independently, I have had the privilege of helping companies thrive.
Last week, I had the honor of participating in a two-day event for mentors in Barcelona, organized by Early Warning Europe Mentor Academy (EWEMA) - Early Warning Europe Network, where I was recognized as an Ambassador last year. It was an enriching experience, and I have written a separate post about it —feel free to read it if you haven’t already.
Some of you might have noticed my recent discussions about integrated marketing agency services. I am keen to connect with companies looking for comprehensive marketing support.
Additionally, I have a special offering for fashion brands to assist with marketing and brand building. If you have a fashion brand and are interested in participating in Fashion Weeks or special promotion campaigns, please send me a message to discuss potential projects. Whether you’re looking to launch a new collection, increase brand awareness, or create a buzz around your participation in major fashion events, I am here to help you achieve your goals.
Feel free to read about one of my recent projects with a fashion brand from South Korea - KElly SHIN/DINT - that participated in 2025 S/S Paris Fashion Week this September. This project included an integrated marketing strategy and brand promotion with the runway event, offline retail showroom, influencer marketing, media and PR promotion. Feel free to reach out if you want to have similar brand promotions!
Mosseri confirms Instagram reduces video quality for posts that aren’t raking in views | Cheyenne MacDonald Engadget
Blizzard announces Warcraft 30th anniversary stream next month | Danny Gallagher Engadget
No, Culture is Not Stuck | Katherine Dee Wisdom of crowds
The idea that culture is stagnating, as Ted Gioia puts it — or that it’s stuck, as Paul Skallas says — isn’t new.
Mainstream offerings are dominated by sensationalist non-fiction, formulaic and #BookTok-approved YA, and an endless parade of self-help. The few compelling books still being published for mainstream audiences occupy niche spaces, without the broad public engagement they once enjoyed. If intellectuals have always complained about the fragmentation or diminishment of the reading public, today the situation is dire.
We’re witnessing the rise of new forms of cultural expression. If these new forms aren’t dismissed by critics, it’s because most of them don’t even register as relevant. Or maybe because they can’t even perceive them.
Culture isn’t stagnating; it’s evolving in ways that we’re struggling to recognize and appreciate. The challenge lies not in reviving what’s dead, but in developing the language to understand what already exists.
In the complexity of daily business, it's easy to stray from the fundamentals that made a brand successful and accumulate unnecessary complexity that leads to poor decision-making and slow reaction to changing circumstances.
As businesses increasingly rely on technology, data, and artificial intelligence to steer their decision-making, there is still incomparable value to operating with boots-on-the-ground leadership.
there's hope for a turnaround as Adamolekun and the rest of the team seem to be honing in on the basics: Understanding your customers, Udentifying where things went wrong, Reminding people of your brand's story.
I Teach Aspiring Entrepreneurs Why It's Good to Fail — Here's How to Turn That Failure Into Success | By Yasuhiro Yamakawa Edited by Kara McIntyre Entrepreneur Media
Introducing "pre-mortems" in startups can create awareness and proactivity around potential failures, setting the stage for success.
Analyzing the root causes of business failure helps entrepreneurs grow and succeed in future ventures, as shown by research on Japanese founders.
Cultivating a positive outlook on failure can boost learning, resilience and future employability, exemplified by students who landed roles in tech giants.
This is a fun website with amazing eCommerce and user design features. Check it out if you have a few seconds.
Kajabi: The Reality of the Creator Economy, Enes Yilmazer
Kajabi’s latest commercial, “The Reality of the Creator Economy,” highlights the challenges and opportunities within the creator economy. The commercial opens with a series of creators sharing their stories, emphasizing the struggles they face with traditional social media platforms—algorithm changes, low payouts, and the constant battle for visibility.
The visual storytelling is compelling, showcasing creators from diverse backgrounds and industries. Each scene transitions smoothly, illustrating how Kajabi’s platform focuses on helping creators take control of their businesses. The commercial underscores Kajabi’s new brand identity and expanded suite of digital products, designed to help creators build sustainable businesses on their own terms.
Key moments in the commercial include testimonials from well-known creators like Matt Steffanina and Jenna Kutcher, who share how Kajabi has transformed their approach to content creation and monetization.
The campaign’s tagline, “Reclaim Your Economic Power,” resonates throughout, reinforcing the message that creators can achieve true independence and financial success with Kajabi.
The commercial concludes with a call to action, encouraging viewers to join the movement and build their businesses with Kajabi.
117: You Have a Choice: An Executive's Journey to Meaningful Impact | AugMentors Podcast
Imagine a recovering tech exec who thought he had to work 80 hours a week, only to discover he had a choice. Curious to find out what he did next?
Eric Nehrlich, a seasoned tech executive, coach, and author of "You Have a Choice: Beyond Hard Work to Meaningful Impact," joins us today to share his wealth of knowledge and experience. His unique journey and practical wisdom make him an invaluable resource for executives seeking to strike a balance between professional success and personal well-being.
In this episode, you will be able to: Achieve work-life balance as an executive with practical strategies. Master effective time management to boost productivity and reduce stress. Make impactful choices for a fulfilling and successful career.
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