Phygital Splash 22: From AWS re:Invent to AI Model for Weather Forecasting

Phygital Splash 22: From AWS re:Invent to AI Model for Weather Forecasting

Welcome to At Lader's!

This edition of the newsletter covers exciting news about AWS re:Invent, including everything Amazon has announced, from new AI tools to LLM updates and more. Other highlights include Google's new AI experiment creating abstract musical clips, Walmart's decision to stop advertising on X, and a GraphCast feature on an AI model for faster and more accurate global weather forecasting by Google DeepMind. Additionally, the edition explores the winning combination of algorithms and health sciences.

Enjoy your reading!

Why foundation models are a paradigm shift for AI | IBM AI Academy

OpenAI’s GPT Store delayed to 2024 following leadership chaos | Devin C. TechCrunch

Good old-fashioned AI remains viable in spite of the rise of LLMs | Ron Miller TechCrunch

AWS re:Invent: Everything Amazon’s announced, from new AI tools to LLM updates and more | Christine Hall

Google’s new AI experiment composes abstract musical clips inspired by instruments | Will Shanklin Edgadget

Walmart says it’s no longer advertising on X | Will Shanklin Edgadget

GraphCast: AI model for faster and more accurate global weather forecasting | Google DeepMind

Algorithms and health sciences: a winning combination| Enrique Dans Medium

Decarbonizing the built environment | Sam Smith-Eppsteiner Medium

The gains in energy efficiency, product performance, and reductions in cost — across all the devices depicted above — have been driven by incredible technology and manufacturing improvements.

Global Innovation Index 2023: Innovation in the face of uncertainty | World Intellectual Property Organization – WIPO

The GII 2023 tracks global innovation trends against a background of uncertainty caused by slow economic recovery from the COVID-19 pandemic, high interest rates and geopolitical conflict, but with the promise of Digital Age and Deep Science innovation waves and technological progress.
Technological progress is rampant, without many setbacks; technology adoption is growing, but the socioeconomic impact remains weak. Indicators of technological progress in the fields of information technology, health and energy continue to show progress – the Digital Age and Deep Science innovation waves outlined in GII 2022 are well underway.
Supercomputers are becoming faster and more energy efficient. The cost of genome sequencing and low-emission energy technologies, such as wind and solar power, are decreasing. Due to the price volatility of required inputs, the cost of electric batteries rose sharply in 2022, although the long-term trend is still downward. Having peaked in 2020, drug approvals in the United States fell in 2022 for the second year in a row. With one exception, technology adoption is developing positively: safe sanitation, connectivity, robots and electric vehicles are now more widespread, even though penetration for some technologies remains low (e.g., electric vehicles). The adoption of radiotherapy for cancer treatment also remains inadequate in many countries.
The socioeconomic impact of innovation continues to be at a low point for the second year in a row, in part due to the short-term impact of COVID-19. Labor productivity is currently at a standstill. Life expectancy fell for a second consecutive year, while the increase in healthy Global Innovation Index 202322 life expectancy slowed. Carbon dioxide emissions rose strongly in 2021, but less so in 2022. Although the first four months of 2023 point to only a modest rise, CO2 emissions continue to increase. If this trend persists, there is no global reduction in CO2 emissions on the horizon.
The United States, Singapore and Israel are scoring best in particular innovation indicators.

Lead Confidently in Your Workplace of One | Entrepreneur Media

A report about transitioning from having a side hustle to becoming a full-time entrepreneur. It covers:

  • The differences between having a side hustle and becoming a solopreneur
  • How to plan for solopreneurship
  • Knowing the market
  • Understanding your finances
  • Hiring contractors, and much more

Ketut Subiyanto / Pexels

Watch Sunsets

A good website to watch sunsets online.

Dior Holiday 2023 - The Garden of Dreams

This Holiday season, Dream in Dior at the heart of the most iconic Parisian Garden, sparkling with snow. Anya Taylor Joy wanders gracefully in the royal garden, from the majestic front gates to the Carousel of Dreams, enchanted with a thousand lights. Along the paths, magnificent Dior gifts appear, to make one’s wildest desires come true.

This campaign has several pros and cons to consider. On the positive side, it benefits from the star power of Anya Taylor-Joy, who adds a touch of Hollywood glamour. Additionally, the campaign showcases artistic packaging designed by Pietro Ruffo, turning the makeup cases into collectible art pieces. Furthermore, the ad features a diverse range of products, from makeup essentials to an enticing advent calendar, catering to the desires of luxury seekers.

On the downside, one notable con is the predictability of the fairytale theme used in the campaign. While executed beautifully, it is a familiar trope often seen in holiday advertising.

The 7 Most Common Business Blindspots and How to Overcome Them | James Wedmore The Mind Your Business

In this episode, you'll be introduced to various insightful topics, including:

  • 3 important distinctions or tools to consider when addressing the issue of blindspots.
  • An exploration of the underlying reasons behind the common excuse of "I'm not ready" that many people often tell themselves.
  • The transformative potential of turning a prevalent blindspot, overwhelm, into a significant opportunity.
  • A perspective on busyness as an addiction and an examination of what being "too busy" truly signifies.
  • The connection between perfectionism and the tendency to use it as a shield against failure, rejection, and disappointment.
  • Practical approaches to navigating the challenges of indecision in different aspects of your life.

Listen on: WebsitePlayerfm

Tobias Aeppli / Pexels

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??Would you like to share with the readers your exciting tool, campaign, or business insights? Feel free to reach out to me for a discussion.

?? Until the next phygital splash!


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