Photography that Sells is a Skill
Graham Pattison Dip (BAPH)
Creative products for the hospitality market and Commercial Photographer
I was recently asked to photograph some outstanding work, by a cabinet maker I use to build some of the products I provide into the hospitality market.
The brief was fairly simple, and the quality of his work made this so simple.
It was to show the Incredible detail and finish to both the custom-made bar and both wine storage areas in this country pub in North Yorkshire
To sell anything in todays market, should always be done by presenting your products or services in the best possible way. Good photography reflects on your company and brand name.
The power of a good image can define the success of your company. ?It creates a first impression and tends to be one of the key deciding factor in a purchasing decision.
Taking professional product photography that illustrates your quality, sets your customer’s expectations about what they are looking at. It also eliminates doubts that they may have, that the product will not meet their expectations.?
Beautifully taken, effective product photography draws you in ?Everything in the image quality, subject, colours, warmth and concept should resonate with your audience.
If you are looking to create a long-term relationship with your customer, professional images are one of the most important tools to achieve that.?