Periscope a new way to connect!

The word Periscope has new meaning in today’s culture and is positioned to become as familiar (or mysterious) as Twitter.  

Periscope is designed to transport people to another place, time and experience, allowing users to interact with one another through the application.  Following are two ways Periscope could be a useful tool in the Meetings Industry:

Virtual Site Visits –

Hotels and venues have been able to accommodate virtual site visits for years using pre-recorded video.  Periscope offers a unique opportunity for a personal tour of a potential destination and can be accessed by multiple users. The Sales Manager is able to answer questions during the tour (questions are asked using a chat bar imbedded in the live broadcast) and after the tour is over, the Meeting Planner, Board/Committee Member etc. would be able to return to a video of the broadcast for up to 24 hours to review specific points.     

Engaging with Association Members–

Periscope is a great tool for increasing an organization’s member experience. There are many applications such as a live feed at Association Meetings for members who are not able to attend, behind the scenes view of what the organization is doing for members or access to Board Meetings with the ability to ask questions of the Board.  This tool is great for engaging members and consistently conveying the organization message or vision. 

We are a society of immediate expectation and Periscope offers this in real time. This is not so exciting if the only use is an introduction to a random person’s cat or watching  them eat a meal (currently this information is cluttering up the Periscope feed); and yet, if used in a creative way, it could become a great way for our industry to connect and do business!