The Periodic Table Of SEO Success Factors

If there is one subject that has been discussed more than any other in the online marketing world it is SEO: Search Engine Optimization. That fuzzy buzzword of puzzling intrigue has captured the minds of marketers and business owners alike, as they easily understand the profits it can result in, but rarely have a clue as to how to implement it.

Search Engine Land has done us all a favor and put all of this scattered dissonance into a harmonious chart called the “Periodic Table Of SEO Success Factors.” It's an excellent way to rank things according to their importance and categorize them according to how they work. I want to thank them for creating such a beautiful and useful chart.

I want to doubly thank them for doing it for Free.

We've all heard about Pandas, Penguins and other SEO Pandemonium that Google has unleashed upon all of us and changed the fortunes of everyone involved in online marketing, for better or for worse, for richer or for poorer, until death do us part ways with our domain name and hosting account. Of course it will surely change again, but at least this chart give you the latest up-to-date basics required of anyone with a website.

So next time some snake oil salesperson comes along touting the importance of his bottled product, you can look on the chart and determine its relative value to the other things you could be spending money on. Of course, every single item on this chart can be misused and misapplied. I also know websites that don't exactly follow this formula and are sitting right at the top of an enviable position on page 1 of the Googlestr. It's pretty hard to beat a fifteen-year-old domain name no matter what you do your site.

If you would like some help with the SEO on your website, please give me a call at 775-722-4949. In the meantime you can download this wonderful chart from Search Engine Land directly.